Keyword Overview

white mat

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Monthly Search Volume

1,600

Medium volume

Competition

92,356

High competition

Cost Per Click

$0.61

High ad competition

Keyword Difficulty

56/100

Moderate

'white mat' Search Trend

MonthSearches
June 20251,300
July 20251,300
August 20251,600
September 20251,600
October 20251,600
November 20251,600
December 20251,600
January 20261,600
February 20261,300
March 20261,600
April 20261,300
May 20261,600

Search Volume by Country

1,600
USA 210
13%
AUS --
--
CAN --
--
EU --
--
IND --
--
UK --
--
OTHER 1,390
87%

Competition by Country

92,356
USA 42,357
46%
CAN 2,961
3%
AUS 1,713
2%
EU --
--
IND --
--
UK --
--
OTHER 45,325
49%

How to Rank for 'white mat' on Etsy

Target the Right Market

United States leads both search demand (13%) and competition (46%) for 'white mat', but neither is overwhelmingly dominant.

Ranking Difficulty

With a difficulty score of 56/100, 'white mat' is rated moderate to rank for on Etsy. This is a competitive-but-winnable space. Strong listing quality — clear photos, complete descriptions, and all tags filled — can push you onto the first page.

Optimization Tips

'white mat' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — like materials, style, or use case — so Etsy can match you with buyers who have clearer intent. In a competitive space like this, your remaining tags should cover synonyms, related materials, and use cases. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize Your Etsy Listings for 'white mat'

Frequently Asked Questions About 'white mat'

'white mat' receives 1,600 monthly searches globally. This level of demand can support steady sales for well-optimized listings, particularly if you combine this keyword with related long-tail variations.

There are 92,356 Etsy listings competing for 'white mat'. Competition is high, but the difficulty score suggests the market isn't as locked down as it might seem. A well-optimized listing with strong photos and competitive pricing can still break through.

'white mat' has a keyword difficulty of 56/100 (moderate). Moderate difficulty means this keyword is accessible but not easy. Sellers with complete, well-photographed listings and consistent sales activity will have the best shot at ranking on the first page.

United States generates 13% of searches for 'white mat'.

Since 'white mat' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. With high competition, listing quality is the differentiator. Listings with more photos, a video, complete attributes, and active sales history rank higher. Your first photo is especially critical — it determines click-through rate, which Etsy uses as a ranking signal.

The cost per click for 'white mat' is $0.61. Advertisers are bidding aggressively on this term, which means the shoppers it attracts tend to be ready to purchase. For organic sellers, this is a signal that ranking well will drive actual sales, not just window shopping.

Search volume rose 23% between June 2025 and May 2026. Growing search interest is a positive signal for sellers. Creating listings now lets you build sales history and reviews while competition is still catching up. Search interest was highest around August 2025.

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