Keyword Overview

white border

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Monthly Search Volume

12,100

High volume

Competition

46,088

Medium competition

Cost Per Click

$0.94

Low ad competition

Keyword Difficulty

42/100

Moderate

'white border' Search Trend

MonthSearches
June 20259,900
July 20259,900
August 202512,100
September 202512,100
October 202512,100
November 202512,100
December 202512,100
January 202614,800
February 202612,100
March 202614,800
April 202612,100
May 202614,800

Search Volume by Country

12,100
USA 4,400
36%
OTHER 7,700
64%

Competition by Country

46,088
USA 37,629
82%
UK 6,594
14%
AUS 1,865
4%
OTHER 0
0%

How to Rank for 'white border' on Etsy

Target the Right Market

United States leads both search demand (36%) and competition (82%) for 'white border', but neither is overwhelmingly dominant.

Ranking Difficulty

With a difficulty score of 42/100, 'white border' is rated moderate to rank for on Etsy. This is a competitive-but-winnable space. Strong listing quality — clear photos, complete descriptions, and all tags filled — can push you onto the first page.

Optimization Tips

'white border' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — like materials, style, or use case — so Etsy can match you with buyers who have clearer intent. Fill your remaining tags with related variations and synonyms — Etsy treats each tag as a separate ranking opportunity. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize Your Etsy Listings for 'white border'

Frequently Asked Questions About 'white border'

'white border' receives 12,100 monthly searches globally. That's strong demand without overwhelming competition, which is an attractive combination for sellers.

There are 42,719 Etsy listings competing for 'white border'. This level of competition is manageable. Focus on listing quality and complete tag coverage to differentiate from the existing sellers.

'white border' has a keyword difficulty of 42/100 (moderate). Moderate difficulty means this keyword is accessible but not easy. Sellers with complete, well-photographed listings and consistent sales activity will have the best shot at ranking on the first page.

United States generates 36% of searches for 'white border'.

Since 'white border' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. Fill all 13 tags with distinct keyword variations — don't repeat words already in your title. Complete every listing attribute Etsy offers, add high-quality photos, and include a video if you can.

The cost per click for 'white border' is $0.94. Lower ad spend doesn't necessarily mean low value. It can indicate a niche where buyers are fewer but more targeted, or a market where organic results capture most clicks.

Search volume rose 49% between June 2025 and May 2026. A 49% increase on an already high-volume keyword signals growing opportunity — but expect more sellers to notice. Getting established now gives you a head start before competition catches up. Search interest was highest around January 2026.

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