watercolor paints
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Monthly Search Volume
201,000
Competition
21,822
Cost Per Click
$1.46
Keyword Difficulty
26/100
Easy
'watercolor paints' Search Trend
| Month | Searches |
|---|---|
| June 2025 | 201,000 |
| July 2025 | 201,000 |
| August 2025 | 201,000 |
| September 2025 | 201,000 |
| October 2025 | 201,000 |
| November 2025 | 201,000 |
| December 2025 | 201,000 |
| January 2026 | 246,000 |
| February 2026 | 201,000 |
| March 2026 | 201,000 |
| April 2026 | 201,000 |
| May 2026 | 246,000 |
Search Volume by Country
201,000Competition by Country
21,822How to Rank for 'watercolor paints' on Etsy
Target the Right Market
United States leads both search demand (45%) and competition (50%) for 'watercolor paints', but neither is overwhelmingly dominant. European Union and other regions still contribute meaningful demand, so international sellers have room to compete across markets. With active demand in 4 tracked markets, this keyword has genuine international appeal.
Ranking Difficulty
With a difficulty score of 26/100, 'watercolor paints' is rated easy to rank for on Etsy. This is a rare combination — high demand with low difficulty. New listings can gain traction quickly here, so prioritize this keyword in your title and tags before competition catches up.
Optimization Tips
'watercolor paints' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — like materials, style, or use case — so Etsy can match you with buyers who have clearer intent. Fill your remaining tags with related variations and synonyms — Etsy treats each tag as a separate ranking opportunity. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.
Optimize Your Etsy Listings for 'watercolor paints'
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Listing Studio
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Video Generator
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Frequently Asked Questions About 'watercolor paints'
'watercolor paints' receives 201,000 monthly searches globally. That's strong demand without overwhelming competition, which is an attractive combination for sellers. Most of this demand (45%) comes from United States.
There are 21,822 Etsy listings competing for 'watercolor paints'. This level of competition is manageable. Focus on listing quality and complete tag coverage to differentiate from the existing sellers.
'watercolor paints' has a keyword difficulty of 26/100 (easy). The low difficulty makes it accessible for shops of all sizes. Even without extensive reviews, you can rank well with a properly optimized listing.
United States generates 45% of searches for 'watercolor paints'. European Union and United Kingdom also show meaningful demand.
Since 'watercolor paints' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. Given the low difficulty, a complete listing with good photos and all 13 tags filled should be enough to reach the first page. Focus on getting your first few sales and reviews to lock in your position.
The cost per click for 'watercolor paints' is $1.46. Moderate ad competition suggests solid commercial potential without the intense bidding wars of broader keywords.
Search volume rose 22% between June 2025 and May 2026. A 22% increase on an already high-volume keyword signals growing opportunity — but expect more sellers to notice. Getting established now gives you a head start before competition catches up. Search interest was highest around January 2026.
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