Keyword Overview

water paints

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Monthly Search Volume

33,100

High volume

Competition

5,094

Low competition

Cost Per Click

$1.43

High ad competition

Keyword Difficulty

24/100

Easy

'water paints' Search Trend

MonthSearches
January 202533,100
February 202527,100
March 202533,100
April 202533,100
May 202533,100
June 202533,100
July 202533,100
August 202533,100
September 202533,100
October 202533,100
November 202533,100
December 202533,100

Search Volume by Country

33,100
EU 1,600
5%
AUS --
--
CAN --
--
IND --
--
UK --
--
USA --
--
OTHER 31,500
95%

Competition by Country

5,094
EU 510
10%
AUS 39
1%
CAN --
--
IND --
--
UK --
--
USA --
--
OTHER 4,545
89%

How to Rank for 'water paints' on Etsy

Target the Right Market

European Union leads both search demand (5%) and competition (10%) for 'water paints', but neither is overwhelmingly dominant.

Ranking Difficulty

With a difficulty score of 24/100, 'water paints' is rated easy to rank for on Etsy. This is a rare combination — high demand with low difficulty. New listings can gain traction quickly here, so prioritize this keyword in your title and tags before competition catches up.

Optimization Tips

'water paints' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — like materials, style, or use case — so Etsy can match you with buyers who have clearer intent. Fill your remaining tags with related variations and synonyms — Etsy treats each tag as a separate ranking opportunity. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize Your Etsy Listings for 'water paints'

Frequently Asked Questions About 'water paints'

'water paints' receives 33,100 monthly searches globally. That's strong demand without overwhelming competition, which is an attractive combination for sellers.

There are 5,094 Etsy listings competing for 'water paints'. Relative to the search demand, that's low saturation. Well-optimized listings can rank on the first page without needing an extensive sales history — this is the kind of keyword where newer shops can gain a foothold.

'water paints' has a keyword difficulty of 24/100 (easy). The low difficulty makes it accessible for shops of all sizes. Even without extensive reviews, you can rank well with a properly optimized listing.

European Union generates 5% of searches for 'water paints'.

Since 'water paints' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. Given the low difficulty, a complete listing with good photos and all 13 tags filled should be enough to reach the first page. Focus on getting your first few sales and reviews to lock in your position.

The cost per click for 'water paints' is $1.43. Advertisers are bidding aggressively on this term, which means the shoppers it attracts tend to be ready to purchase. For organic sellers, this is a signal that ranking well will drive actual sales, not just window shopping.

Search volume held steady between January 2025 and December 2025. Consistent demand makes this keyword predictable to plan around. You can stock inventory and schedule listing renewals without worrying about sudden traffic swings. Search interest was highest around January 2025.

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