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Keyword overview

water colours

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Monthly search volume

33,100

High volume

Competition

3,351

Low competition

Cost per click

$0.42

High ad competition

Keyword difficulty

18/100

Easy

'water colours' search trend

Monthly searches

MonthSearches
September 202533,100
October 202533,100
November 202533,100
December 202533,100
January 202633,100
February 202633,100
March 202633,100
April 202633,100
May 202633,100
June 202633,100
July 202640,500
August 202640,500

Search volume by country

33,100
UK 1,600
5%
AUS 880
3%
OTHER 30,620
93%

Competition by country

3,351
UK 1,739
52%
AUS 254
8%
IND 32
1%
OTHER 1,326
40%

How to rank for 'water colours' on Etsy

Target the right market

United Kingdom leads both search demand (5%) and competition (52%) for 'water colours', but neither is overwhelmingly dominant.

Ranking difficulty

With a difficulty score of 18/100, 'water colours' is rated easy to rank for on Etsy. This is a rare combination — high demand with low difficulty. New listings can gain traction quickly here, so prioritize this keyword in your title and tags before competition catches up.

Optimization tips

'water colours' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — like materials, style, or use case — so Etsy can match you with buyers who have clearer intent. Fill your remaining tags with related variations and synonyms — Etsy treats each tag as a separate ranking opportunity. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize your Etsy listings for 'water colours'

Frequently asked questions about 'water colours'

How much search demand does 'water colours' get?

'water colours' receives 33,100 monthly searches globally. That's strong demand without overwhelming competition, which is an attractive combination for sellers.

How saturated is the market for 'water colours'?

There are 3,351 Etsy listings competing for 'water colours'. Relative to the search demand, that's low saturation. Well-optimized listings can rank on the first page without needing an extensive sales history — this is the kind of keyword where newer shops can gain a foothold.

Is 'water colours' worth targeting for my Etsy shop?

'water colours' has a keyword difficulty of 18/100 (easy). The low difficulty makes it accessible for shops of all sizes. Even without extensive reviews, you can rank well with a properly optimized listing.

Which countries have the most demand for 'water colours'?

United Kingdom generates 5% of searches for 'water colours'.

How do I get my listing to rank for 'water colours'?

Since 'water colours' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. Given the low difficulty, a complete listing with good photos and all 13 tags filled should be enough to reach the first page. Focus on getting your first few sales and reviews to lock in your position.

How commercially valuable is 'water colours'?

The cost per click for 'water colours' is $0.42. Advertisers are bidding aggressively on this term, which means the shoppers it attracts tend to be ready to purchase. For organic sellers, this is a signal that ranking well will drive actual sales, not just window shopping.

Is 'water colours' seasonal or trending?

Search volume rose 22% between September 2025 and August 2026. A 22% increase on an already high-volume keyword signals growing opportunity — but expect more sellers to notice. Getting established now gives you a head start before competition catches up. Search interest was highest around July 2026.

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