Keyword Overview

water colour

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Monthly Search Volume

27,100

High volume

Competition

90,921

High competition

Cost Per Click

$0.20

High ad competition

Keyword Difficulty

46/100

Moderate

'water colour' Search Trend

MonthSearches
May 202527,100
June 202527,100
July 202533,100
August 202533,100
September 202527,100
October 202527,100
November 202522,200
December 202522,200
January 202627,100
February 202622,200
March 202627,100
April 202627,100

Search Volume by Country

27,100
AUS 1,000
4%
UK 1,000
4%
CAN 720
3%
USA 170
1%
EU --
--
IND --
--
OTHER 24,210
89%

Competition by Country

90,921
USA 69,848
77%
UK 9,175
10%
CAN 4,645
5%
AUS 2,618
3%
IND 1,528
2%
EU --
--
OTHER 3,107
3%

How to Rank for 'water colour' on Etsy

Target the Right Market

Search demand for 'water colour' is strongest in Australia (4%), but most competing listings come from sellers in United States (77%). This gap suggests Australia buyers may be underserved — fewer sellers are specifically targeting them despite the demand. With active demand in 4 tracked markets, this keyword has genuine international appeal.

Ranking Difficulty

With a difficulty score of 46/100, 'water colour' is rated moderate to rank for on Etsy. This is a competitive-but-winnable space. Strong listing quality — clear photos, complete descriptions, and all tags filled — can push you onto the first page.

Optimization Tips

'water colour' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — like materials, style, or use case — so Etsy can match you with buyers who have clearer intent. In a competitive space like this, your remaining tags should cover synonyms, related materials, and use cases. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize Your Etsy Listings for 'water colour'

Frequently Asked Questions About 'water colour'

'water colour' receives 27,100 monthly searches globally. That's substantial demand, but with 90,921 competing listings, you're entering an active market. The volume validates that buyers are searching — the challenge is visibility.

There are 90,921 Etsy listings competing for 'water colour'. Competition is high, but the difficulty score suggests the market isn't as locked down as it might seem. A well-optimized listing with strong photos and competitive pricing can still break through. Most competition comes from United States sellers (77%), while demand is strongest in Australia — a gap worth exploiting.

'water colour' has a keyword difficulty of 46/100 (moderate). Moderate difficulty means this keyword is accessible but not easy. Sellers with complete, well-photographed listings and consistent sales activity will have the best shot at ranking on the first page.

Australia generates 4% of searches for 'water colour'. United Kingdom and Canada also show meaningful demand. Competition is centered in United States instead, which means Australia buyers have fewer options tailored to them — an opening for sellers who can cater to that market.

Since 'water colour' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. With high competition, listing quality is the differentiator. Listings with more photos, a video, complete attributes, and active sales history rank higher. Your first photo is especially critical — it determines click-through rate, which Etsy uses as a ranking signal.

The cost per click for 'water colour' is $0.20. Advertisers are bidding aggressively on this term, which means the shoppers it attracts tend to be ready to purchase. For organic sellers, this is a signal that ranking well will drive actual sales, not just window shopping.

Search volume held steady between May 2025 and April 2026. Consistent demand makes this keyword predictable to plan around. You can stock inventory and schedule listing renewals without worrying about sudden traffic swings. Search interest was highest around July 2025.

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