Keyword Overview

washi tapes

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Monthly Search Volume

165,000

High volume

Competition

70,850

High competition

Cost Per Click

$0.15

High ad competition

Keyword Difficulty

40/100

Moderate

'washi tapes' Search Trend

MonthSearches
April 2025135,000
May 2025135,000
June 2025135,000
July 2025135,000
August 2025135,000
September 2025135,000
October 2025165,000
November 2025165,000
December 2025165,000
January 2026165,000
February 2026201,000
March 2026201,000

Search Volume by Country

165,000
AUS --
--
CAN --
--
EU --
--
IND --
--
UK --
--
USA --
--
OTHER 165,000
100%

Competition by Country

70,850
USA 32,545
46%
UK 7,865
11%
AUS 2,697
4%
CAN --
--
EU --
--
IND --
--
OTHER 27,743
39%

How to Rank for 'washi tapes' on Etsy

Target the Right Market

Search demand for 'washi tapes' is distributed across multiple regions without a single dominant market.

Ranking Difficulty

With a difficulty score of 40/100, 'washi tapes' is rated moderate to rank for on Etsy. This is a competitive-but-winnable space. Strong listing quality — clear photos, complete descriptions, and all tags filled — can push you onto the first page.

Optimization Tips

'washi tapes' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — like materials, style, or use case — so Etsy can match you with buyers who have clearer intent. In a competitive space like this, your remaining tags should cover synonyms, related materials, and use cases. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize Your Etsy Listings for 'washi tapes'

Frequently Asked Questions About 'washi tapes'

'washi tapes' receives 165,000 monthly searches globally. That's substantial demand, but with 70,850 competing listings, you're entering an active market. The volume validates that buyers are searching — the challenge is visibility.

There are 70,850 Etsy listings competing for 'washi tapes'. Competition is high, but the difficulty score suggests the market isn't as locked down as it might seem. A well-optimized listing with strong photos and competitive pricing can still break through. Most competition comes from United States sellers (46%), while demand is strongest in Australia — a gap worth exploiting.

'washi tapes' has a keyword difficulty of 40/100 (moderate). Moderate difficulty means this keyword is accessible but not easy. Sellers with complete, well-photographed listings and consistent sales activity will have the best shot at ranking on the first page.

Since 'washi tapes' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. With high competition, listing quality is the differentiator. Listings with more photos, a video, complete attributes, and active sales history rank higher. Your first photo is especially critical — it determines click-through rate, which Etsy uses as a ranking signal.

The cost per click for 'washi tapes' is $0.15. Advertisers are bidding aggressively on this term, which means the shoppers it attracts tend to be ready to purchase. For organic sellers, this is a signal that ranking well will drive actual sales, not just window shopping.

Search volume rose 49% between April 2025 and March 2026. A 49% increase on an already high-volume keyword signals growing opportunity — but expect more sellers to notice. Getting established now gives you a head start before competition catches up. Search interest was highest around February 2026.

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