Keyword Overview

washable face mask

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Monthly Search Volume

880

Medium volume

Competition

435,418

High competition

Cost Per Click

$0.81

High ad competition

Keyword Difficulty

72/100

Hard

'washable face mask' Search Trend

MonthSearches
June 2025880
July 2025720
August 2025720
September 2025720
October 20251,000
November 20251,000
December 20251,000
January 20261,000
February 2026880
March 20261,000
April 2026880
May 2026720

Search Volume by Country

880
USA 260
30%
OTHER 620
70%

Competition by Country

435,418
USA 19,966
5%
UK 2,123
0%
CAN 708
0%
AUS 318
0%
OTHER 412,303
95%

How to Rank for 'washable face mask' on Etsy

Target the Right Market

United States leads both search demand (30%) and competition (5%) for 'washable face mask', but neither is overwhelmingly dominant.

Ranking Difficulty

With a difficulty score of 72/100, 'washable face mask' is rated hard to rank for on Etsy. Competition is disproportionately high relative to search volume. Rather than targeting this keyword head-on, use it as a secondary tag and focus your title on more specific variations where you can rank higher.

Optimization Tips

At 3 words, 'washable face mask' is specific enough to signal clear intent. Place the full phrase within the first 40 characters of your title, where Etsy's algorithm gives the most weight. In a competitive space like this, your remaining tags should cover synonyms, related materials, and use cases. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize Your Etsy Listings for 'washable face mask'

Frequently Asked Questions About 'washable face mask'

'washable face mask' receives 880 monthly searches globally. This level of demand can support steady sales for well-optimized listings, particularly if you combine this keyword with related long-tail variations.

There are 435,418 Etsy listings competing for 'washable face mask'. With a difficulty score of 72/100, this is a tough keyword to crack. Established sellers with review history and sales velocity dominate the first page. Newer shops should target related long-tail keywords first and build traction before competing here directly.

'washable face mask' has a keyword difficulty of 72/100 (hard). This is a competitive keyword best suited for established shops with existing sales momentum. Newer sellers should consider using it as a secondary tag while focusing on less saturated alternatives.

United States generates 30% of searches for 'washable face mask'.

Place 'washable face mask' within the first 40 characters of your title — this is the window Etsy's algorithm weighs most heavily. With high competition, listing quality is the differentiator. Listings with more photos, a video, complete attributes, and active sales history rank higher. Your first photo is especially critical — it determines click-through rate, which Etsy uses as a ranking signal.

The cost per click for 'washable face mask' is $0.81. Advertisers are bidding aggressively on this term, which means the shoppers it attracts tend to be ready to purchase. For organic sellers, this is a signal that ranking well will drive actual sales, not just window shopping.

Search volume dropped 18% between June 2025 and May 2026. Demand peaked around October 2025, which may indicate seasonal patterns. Check whether this dip repeats annually — if so, plan your inventory and listing renewals to go live before the next peak.

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