Keyword Overview

upholstery foam

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Monthly Search Volume

27,100

High volume

Competition

2,758

Low competition

Cost Per Click

$0.87

High ad competition

Keyword Difficulty

18/100

Easy

'upholstery foam' Search Trend

MonthSearches
July 202527,100
August 202527,100
September 202527,100
October 202533,100
November 202527,100
December 202522,200
January 202627,100
February 202627,100
March 202627,100
April 202627,100
May 202627,100
June 202627,100

Search Volume by Country

27,100
USA 12,100
45%
UK 6,600
24%
CAN 1,900
7%
EU 1,600
6%
OTHER 4,900
18%

Competition by Country

2,758
USA 2,173
79%
UK 288
10%
EU 238
9%
CAN 54
2%
AUS 5
0%
OTHER 0
0%

How to Rank for 'upholstery foam' on Etsy

Target the Right Market

United States leads both search demand (45%) and competition (79%) for 'upholstery foam', but neither is overwhelmingly dominant. United Kingdom and other regions still contribute meaningful demand, so international sellers have room to compete across markets. With active demand in 4 tracked markets, this keyword has genuine international appeal.

Ranking Difficulty

With a difficulty score of 18/100, 'upholstery foam' is rated easy to rank for on Etsy. This is a rare combination — high demand with low difficulty. New listings can gain traction quickly here, so prioritize this keyword in your title and tags before competition catches up.

Optimization Tips

'upholstery foam' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — like materials, style, or use case — so Etsy can match you with buyers who have clearer intent. Fill your remaining tags with related variations and synonyms — Etsy treats each tag as a separate ranking opportunity. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize Your Etsy Listings for 'upholstery foam'

Frequently Asked Questions About 'upholstery foam'

'upholstery foam' receives 27,100 monthly searches globally. That's strong demand without overwhelming competition, which is an attractive combination for sellers. Most of this demand (45%) comes from United States.

There are 2,648 Etsy listings competing for 'upholstery foam'. Relative to the search demand, that's low saturation. Well-optimized listings can rank on the first page without needing an extensive sales history — this is the kind of keyword where newer shops can gain a foothold.

'upholstery foam' has a keyword difficulty of 18/100 (easy). The low difficulty makes it accessible for shops of all sizes. Even without extensive reviews, you can rank well with a properly optimized listing.

United States generates 45% of searches for 'upholstery foam'. United Kingdom and Canada also show meaningful demand.

Since 'upholstery foam' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. Given the low difficulty, a complete listing with good photos and all 13 tags filled should be enough to reach the first page. Focus on getting your first few sales and reviews to lock in your position.

The cost per click for 'upholstery foam' is $0.87. Advertisers are bidding aggressively on this term, which means the shoppers it attracts tend to be ready to purchase. For organic sellers, this is a signal that ranking well will drive actual sales, not just window shopping.

Search volume held steady between July 2025 and June 2026. Consistent demand makes this keyword predictable to plan around. You can stock inventory and schedule listing renewals without worrying about sudden traffic swings. Search interest was highest around October 2025.

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