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Keyword overview

unisex sweater

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Monthly search volume

880

Medium volume

Competition

214,276

High competition

Cost per click

$1.15

High ad competition

Keyword difficulty

64/100

Moderate

'unisex sweater' search trend

Monthly searches

MonthSearches
October 20251,000
November 20251,900
December 20251,900
January 2026880
February 2026720
March 2026590
April 2026390
May 2026480
June 2026390
July 2026480
August 2026720
September 2026720

Search volume by country

880
USA 260
30%
EU 90
10%
CAN 40
5%
UK 20
2%
OTHER 470
53%

Competition by country

214,276
USA 169,742
79%
EU 18,431
9%
UK 16,500
8%
CAN 9,603
4%
OTHER 0
0%

How to rank for 'unisex sweater' on Etsy

Target the right market

United States leads both search demand (30%) and competition (79%) for 'unisex sweater', but neither is overwhelmingly dominant. European Union and other regions still contribute meaningful demand, so international sellers have room to compete across markets. With active demand in 4 tracked markets, this keyword has genuine international appeal.

Ranking difficulty

With a difficulty score of 64/100, 'unisex sweater' is rated moderate to rank for on Etsy. The moderate difficulty combined with a CPC of $1.15 suggests this keyword attracts serious buyers. Invest in listing quality — the payoff per conversion justifies the effort.

Optimization tips

'unisex sweater' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — like materials, style, or use case — so Etsy can match you with buyers who have clearer intent. In a competitive space like this, your remaining tags should cover synonyms, related materials, and use cases. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize your Etsy listings for 'unisex sweater'

Frequently asked questions about 'unisex sweater'

How much search demand does 'unisex sweater' get?

'unisex sweater' receives 880 monthly searches globally. This level of demand can support steady sales for well-optimized listings, particularly if you combine this keyword with related long-tail variations.

How saturated is the market for 'unisex sweater'?

There are 203,641 Etsy listings competing for 'unisex sweater'. With a difficulty score of 64/100, this is a tough keyword to crack. Established sellers with review history and sales velocity dominate the first page. Newer shops should target related long-tail keywords first and build traction before competing here directly.

Is 'unisex sweater' worth targeting for my Etsy shop?

'unisex sweater' has a keyword difficulty of 64/100 (moderate). Moderate difficulty means this keyword is accessible but not easy. Sellers with complete, well-photographed listings and consistent sales activity will have the best shot at ranking on the first page.

Which countries have the most demand for 'unisex sweater'?

United States generates 30% of searches for 'unisex sweater'. European Union and Canada also show meaningful demand.

How do I get my listing to rank for 'unisex sweater'?

Since 'unisex sweater' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. With high competition, listing quality is the differentiator. Listings with more photos, a video, complete attributes, and active sales history rank higher. Your first photo is especially critical — it determines click-through rate, which Etsy uses as a ranking signal.

How commercially valuable is 'unisex sweater'?

The cost per click for 'unisex sweater' is $1.15. Advertisers are bidding aggressively on this term, which means the shoppers it attracts tend to be ready to purchase. For organic sellers, this is a signal that ranking well will drive actual sales, not just window shopping.

Is 'unisex sweater' seasonal or trending?

Search volume dropped 28% between October 2025 and September 2026. Demand peaked around November 2025, which may indicate seasonal patterns. Check whether this dip repeats annually — if so, plan your inventory and listing renewals to go live before the next peak.

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