Keyword Overview

unisex earring

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Monthly Search Volume

880

Medium volume

Competition

1,060,558

High competition

Cost Per Click

$0.43

High ad competition

Keyword Difficulty

76/100

Hard

'unisex earring' Search Trend

MonthSearches
August 2025480
September 2025480
October 2025720
November 20251,000
December 2025880
January 20261,000
February 2026880
March 2026880
April 2026880
May 2026880
June 2026880
July 20261,000

Search Volume by Country

880
OTHER 880
100%

Competition by Country

1,060,558
UK 130,858
12%
OTHER 929,700
88%

How to Rank for 'unisex earring' on Etsy

Target the Right Market

Search demand for 'unisex earring' is strongest in Others (100%), but most competing listings come from sellers in United Kingdom (12%). This gap suggests Others buyers may be underserved — fewer sellers are specifically targeting them despite the demand.

Ranking Difficulty

With a difficulty score of 76/100, 'unisex earring' is rated hard to rank for on Etsy. Competition is disproportionately high relative to search volume. Rather than targeting this keyword head-on, use it as a secondary tag and focus your title on more specific variations where you can rank higher.

Optimization Tips

'unisex earring' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — like materials, style, or use case — so Etsy can match you with buyers who have clearer intent. In a competitive space like this, your remaining tags should cover synonyms, related materials, and use cases. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize Your Etsy Listings for 'unisex earring'

Frequently Asked Questions About 'unisex earring'

'unisex earring' receives 880 monthly searches globally. This level of demand can support steady sales for well-optimized listings, particularly if you combine this keyword with related long-tail variations. Most of this demand (100%) comes from Others.

There are 1,060,558 Etsy listings competing for 'unisex earring'. With a difficulty score of 76/100, this is a tough keyword to crack. Established sellers with review history and sales velocity dominate the first page. Newer shops should target related long-tail keywords first and build traction before competing here directly. Most competition comes from United Kingdom sellers (12%), while demand is strongest in Others — a gap worth exploiting.

'unisex earring' has a keyword difficulty of 76/100 (hard). This is a competitive keyword best suited for established shops with existing sales momentum. Newer sellers should consider using it as a secondary tag while focusing on less saturated alternatives.

Others generates 100% of searches for 'unisex earring'. Competition is centered in United Kingdom instead, which means Others buyers have fewer options tailored to them — an opening for sellers who can cater to that market.

Since 'unisex earring' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. With high competition, listing quality is the differentiator. Listings with more photos, a video, complete attributes, and active sales history rank higher. Your first photo is especially critical — it determines click-through rate, which Etsy uses as a ranking signal.

The cost per click for 'unisex earring' is $0.43. Advertisers are bidding aggressively on this term, which means the shoppers it attracts tend to be ready to purchase. For organic sellers, this is a signal that ranking well will drive actual sales, not just window shopping.

Search volume rose 108% between August 2025 and July 2026. Growing search interest is a positive signal for sellers. Creating listings now lets you build sales history and reviews while competition is still catching up. Search interest was highest around November 2025.

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