unisex coat

'unisex coat' receives 320 monthly searches globally. This level of demand can support steady sales for well-optimized listings, particularly if you combine this keyword with related long-tail variations.

There are 152,915 Etsy listings competing for 'unisex coat'. With a difficulty score of 72/100, this is a tough keyword to crack. Established sellers with review history and sales velocity dominate the first page. Newer shops should target related long-tail keywords first and build traction before competing here directly.

'unisex coat' has a keyword difficulty of 72/100 (hard). It's competitive, but the CPC of $1.58 indicates advertisers see strong commercial value. If your product stands out on quality or uniqueness, the effort to rank here can pay off significantly.

United States generates 28% of searches for 'unisex coat'.

Since 'unisex coat' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. With high competition, listing quality is the differentiator. Listings with more photos, a video, complete attributes, and active sales history rank higher. Your first photo is especially critical — it determines click-through rate, which Etsy uses as a ranking signal.

The cost per click for 'unisex coat' is $1.58. Advertisers are bidding aggressively on this term, which means the shoppers it attracts tend to be ready to purchase. For organic sellers, this is a signal that ranking well will drive actual sales, not just window shopping.

Search volume rose 53% between April 2025 and March 2026. Growing search interest is a positive signal for sellers. Creating listings now lets you build sales history and reviews while competition is still catching up. Search interest was highest around October 2025.