turquoise gemstones
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Monthly search volume
9,900
Competition
316,591
Cost per click
$0.68
Keyword difficulty
56/100
Moderate
'turquoise gemstones' search trend
Monthly searches
| Month | Searches |
|---|---|
| October 2025 | 12,100 |
| November 2025 | 12,100 |
| December 2025 | 12,100 |
| January 2026 | 9,900 |
| February 2026 | 9,900 |
| March 2026 | 9,900 |
| April 2026 | 9,900 |
| May 2026 | 9,900 |
| June 2026 | 9,900 |
| July 2026 | 9,900 |
| August 2026 | 9,900 |
| September 2026 | 9,900 |
Search volume by country
9,900Competition by country
316,591How to rank for 'turquoise gemstones' on Etsy
Target the right market
Search demand for 'turquoise gemstones' is strongest in United Kingdom (9%), but most competing listings come from sellers in United States (36%). This gap suggests United Kingdom buyers may be underserved — fewer sellers are specifically targeting them despite the demand.
Ranking difficulty
With a difficulty score of 56/100, 'turquoise gemstones' is rated moderate to rank for on Etsy. This is a competitive-but-winnable space. Strong listing quality — clear photos, complete descriptions, and all tags filled — can push you onto the first page.
Optimization tips
'turquoise gemstones' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — like materials, style, or use case — so Etsy can match you with buyers who have clearer intent. In a competitive space like this, your remaining tags should cover synonyms, related materials, and use cases. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.
Optimize your Etsy listings for 'turquoise gemstones'
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Open toolFrequently asked questions about 'turquoise gemstones'
How much search demand does 'turquoise gemstones' get?
'turquoise gemstones' receives 9,900 monthly searches globally. That's substantial demand, but with 316,591 competing listings, you're entering an active market. The volume validates that buyers are searching — the challenge is visibility.
How saturated is the market for 'turquoise gemstones'?
There are 316,591 Etsy listings competing for 'turquoise gemstones'. Competition is high, but the difficulty score suggests the market isn't as locked down as it might seem. A well-optimized listing with strong photos and competitive pricing can still break through. Most competition comes from United States sellers (36%), while demand is strongest in United Kingdom — a gap worth exploiting.
Is 'turquoise gemstones' worth targeting for my Etsy shop?
'turquoise gemstones' has a keyword difficulty of 56/100 (moderate). Moderate difficulty means this keyword is accessible but not easy. Sellers with complete, well-photographed listings and consistent sales activity will have the best shot at ranking on the first page.
Which countries have the most demand for 'turquoise gemstones'?
United Kingdom generates 9% of searches for 'turquoise gemstones'. Competition is centered in United States instead, which means United Kingdom buyers have fewer options tailored to them — an opening for sellers who can cater to that market.
How do I get my listing to rank for 'turquoise gemstones'?
Since 'turquoise gemstones' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. With high competition, listing quality is the differentiator. Listings with more photos, a video, complete attributes, and active sales history rank higher. Your first photo is especially critical — it determines click-through rate, which Etsy uses as a ranking signal.
How commercially valuable is 'turquoise gemstones'?
The cost per click for 'turquoise gemstones' is $0.68. Advertisers are bidding aggressively on this term, which means the shoppers it attracts tend to be ready to purchase. For organic sellers, this is a signal that ranking well will drive actual sales, not just window shopping.
Is 'turquoise gemstones' seasonal or trending?
Search volume dropped 18% between October 2025 and September 2026. Demand peaked around October 2025, which may indicate seasonal patterns. Check whether this dip repeats annually — if so, plan your inventory and listing renewals to go live before the next peak.
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