Keyword Overview

tool and equipment

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Monthly Search Volume

27,100

High volume

Competition

252,015

Low competition

Cost Per Click

$0.95

Medium ad competition

Keyword Difficulty

10/100

Easy

'tool and equipment' Search Trend

MonthSearches
June 202533,100
July 202533,100
August 202527,100
September 202533,100
October 202527,100
November 202522,200
December 202518,100
January 202622,200
February 202627,100
March 202622,200
April 202614,800
May 202614,800

Search Volume by Country

27,100
USA 1,900
7%
OTHER 25,200
93%

Competition by Country

252,015
USA 252,015
100%
OTHER 0
0%

How to Rank for 'tool and equipment' on Etsy

Target the Right Market

United States leads both search demand (7%) and competition (100%) for 'tool and equipment', but neither is overwhelmingly dominant.

Ranking Difficulty

With a difficulty score of 10/100, 'tool and equipment' is rated easy to rank for on Etsy. This is a rare combination — high demand with low difficulty. New listings can gain traction quickly here, so prioritize this keyword in your title and tags before competition catches up.

Optimization Tips

At 3 words, 'tool and equipment' is specific enough to signal clear intent. Place the full phrase within the first 40 characters of your title, where Etsy's algorithm gives the most weight. Fill your remaining tags with related variations and synonyms — Etsy treats each tag as a separate ranking opportunity. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize Your Etsy Listings for 'tool and equipment'

Frequently Asked Questions About 'tool and equipment'

'tool and equipment' receives 27,100 monthly searches globally. That's strong demand without overwhelming competition, which is an attractive combination for sellers.

There are 0 Etsy listings competing for 'tool and equipment'. Relative to the search demand, that's low saturation. Well-optimized listings can rank on the first page without needing an extensive sales history — this is the kind of keyword where newer shops can gain a foothold.

'tool and equipment' has a keyword difficulty of 10/100 (easy). The low difficulty makes it accessible for shops of all sizes. Even without extensive reviews, you can rank well with a properly optimized listing.

United States generates 7% of searches for 'tool and equipment'.

Place 'tool and equipment' within the first 40 characters of your title — this is the window Etsy's algorithm weighs most heavily. Given the low difficulty, a complete listing with good photos and all 13 tags filled should be enough to reach the first page. Focus on getting your first few sales and reviews to lock in your position.

The cost per click for 'tool and equipment' is $0.95. Moderate ad competition suggests solid commercial potential without the intense bidding wars of broader keywords.

Search volume dropped 55% between June 2025 and May 2026. Demand peaked around June 2025, which may indicate seasonal patterns. Check whether this dip repeats annually — if so, plan your inventory and listing renewals to go live before the next peak.

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