tartan blanket
'tartan blanket' is a highly searched keyword with 4,400 average monthly searches. It has relatively low competition on Etsy with only 5,415 listings targeting the keyword. In the past year, search interest peaked in November 2025 — timing your listings around that window can give you an edge. With a keyword difficulty of 30/100, 'tartan blanket' is relatively easy to rank for because search volume is high while competition is low. Products in this category typically sell between $4.75 and $225, with most priced around $55. The estimated cost per click for 'tartan blanket' is $0.73 and the ad market has high competition, meaning many advertisers are bidding on this keyword with paid ads.
Monthly search volume
4,400
Competition
5,415
Cost per click
$0.73
Keyword difficulty
30/100
Easy
'tartan blanket' search trend
Monthly searches
| Month | Searches |
|---|---|
| October 2025 | 6,600 |
| November 2025 | 12,100 |
| December 2025 | 8,100 |
| January 2026 | 4,400 |
| February 2026 | 2,900 |
| March 2026 | 2,900 |
| April 2026 | 2,900 |
| May 2026 | 2,900 |
| June 2026 | 2,900 |
| July 2026 | 2,900 |
| August 2026 | 3,600 |
| September 2026 | 4,400 |
How much does 'tartan blanket' cost on Etsy?
57 listings · USD
Search volume by country
4,400Competition by country
5,415How to rank for 'tartan blanket' on Etsy
Target the right market
Search demand for 'tartan blanket' is strongest in United Kingdom (55%), but most competing listings come from sellers in United States (67%). This gap suggests United Kingdom buyers may be underserved — fewer sellers are specifically targeting them despite the demand. Consider pricing around $55 with shipping options that appeal to United Kingdom buyers.
Price competitively
The price range for 'tartan blanket' is unusually wide — from $4.75 up to $225. The median sits at $55, which is a better benchmark than the average since the spread is so large. The $50 – $100 range dominates at 46% of listings — pricing outside this band means either competing on value or justifying a premium. Premium pricing with low competition is a strong position — buyers searching this keyword expect quality and are willing to pay. Lean into detailed product descriptions and professional photography.
Ranking difficulty
With a difficulty score of 30/100, 'tartan blanket' is rated easy to rank for on Etsy. Given the moderate difficulty and a median product price of $55, each ranking improvement has real revenue impact. Fill all 13 tags, lead your title with this keyword, and ensure your photos meet Etsy's quality recommendations.
Optimization tips
'tartan blanket' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — for example, pairing it with terms like 'plaid blanket' narrows the match and helps Etsy show your listing to the right buyers. Fill your remaining tags with related variations and synonyms — Etsy treats each tag as a separate ranking opportunity. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.
Optimize your Etsy listings for 'tartan blanket'
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Open toolTop Etsy listings for 'tartan blanket'
Sample of 12 results
100% Wool Tartan Blanket
LoomAndCove
Blanket Scarf Plaid, Tartan Blanket Scarf, Tartan Shawl, Oversized Plaid Scarf
AboutTheFit
Custom Scottish Clan Tartan Blanket, Choose Any Clan Crest Throw, Personalized Family Name Gift
CelticAncestryGifts
Mist and Tartan Blanket Gift Box| Pure New Wool Throw, British throw Made in the UK, Beige, Blue, Present, house warming
CharlotteSmythArt
Haakpatroon deken, Schotse ruit dwken, tartan deken, kerstdeken, Royal Stuart, weefsteek, lossenketting, rode deken, kerst
Alfabetshop
Cornish National 100% Wool Large Tartan Blanket Throw
TARTANTWEEDSLTDSTORE
Homespun Wool-Blend Tartan Blanket (A-L tartans)
TheCelticCroft
Scottish Wool Smith Tartan Blanket, Green Navy Check, Fringed Knee Throw
ScottishHeritageShop
Ladies Tartan Blanket Shawl Scottish Winter Scarves Tartan Warm Wrap Available in 50+ Tartans
Kiltsy
Pure Wool Tartan Blanket – British Made Check Throw, Antique Buchanan Tweedmill
WealdStore
Newfoundland Tartan Blanket Scarf, Green Plaid Poly Viscose Wrap
dolldressedup
Vintage Winter Horse Print | Tartan Blanket, Farmhouse Christmas (Digital Download)
EllaandFitzPrints
Frequently asked questions about 'tartan blanket'
How much search demand does 'tartan blanket' get?
'tartan blanket' receives 4,400 monthly searches globally. That's strong demand without overwhelming competition, which is an attractive combination for sellers. Most of this demand (55%) comes from United Kingdom.
How saturated is the market for 'tartan blanket'?
There are 5,415 Etsy listings competing for 'tartan blanket'. Relative to the search demand, that's low saturation. Well-optimized listings can rank on the first page without needing an extensive sales history — this is the kind of keyword where newer shops can gain a foothold. Most competition comes from United States sellers (67%), while demand is strongest in United Kingdom — a gap worth exploiting.
Is 'tartan blanket' worth targeting for my Etsy shop?
'tartan blanket' has a keyword difficulty of 30/100 (easy). Combined with a median product price of $55, this is a strong opportunity — low competition and a price point that supports healthy margins.
What should I charge for 'tartan blanket' products?
Prices for 'tartan blanket' products range from $4.75 to $225. The median is $55 and the average is $61.49. 46% of listings fall in the $50 – $100 range, which is where most buyer expectations are set. With less competition, you have more pricing flexibility. Buyers searching this keyword may be willing to pay a premium if your product offers clear quality signals.
Which countries have the most demand for 'tartan blanket'?
United Kingdom generates 55% of searches for 'tartan blanket'. Competition is centered in United States instead, which means United Kingdom buyers have fewer options tailored to them — an opening for sellers who can cater to that market.
How do I get my listing to rank for 'tartan blanket'?
Since 'tartan blanket' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. Fill all 13 tags with distinct keyword variations — don't repeat words already in your title. Complete every listing attribute Etsy offers, add high-quality photos, and include a video if you can. Good supporting tags to use alongside 'tartan blanket' include 'plaid blanket' and 'blanket'.
How commercially valuable is 'tartan blanket'?
The cost per click for 'tartan blanket' is $0.73. High ad competition combined with a median product price of $55 indicates strong buying intent — advertisers are spending because shoppers convert. Organic rankings for this keyword are especially valuable.
Is 'tartan blanket' seasonal or trending?
Search volume dropped 33% between October 2025 and September 2026. Demand peaked around November 2025, which may indicate seasonal patterns. Check whether this dip repeats annually — if so, plan your inventory and listing renewals to go live before the next peak.
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