swim wear
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Monthly Search Volume
201,000
Competition
15,378
Cost Per Click
$1.16
Keyword Difficulty
24/100
Easy
'swim wear' Search Trend
| Month | Searches |
|---|---|
| April 2025 | 201,000 |
| May 2025 | 201,000 |
| June 2025 | 246,000 |
| July 2025 | 201,000 |
| August 2025 | 201,000 |
| September 2025 | 165,000 |
| October 2025 | 165,000 |
| November 2025 | 165,000 |
| December 2025 | 165,000 |
| January 2026 | 201,000 |
| February 2026 | 165,000 |
| March 2026 | 201,000 |
Search Volume by Country
201,000Competition by Country
15,378How to Rank for 'swim wear' on Etsy
Target the Right Market
United States leads both search demand (25%) and competition (63%) for 'swim wear', but neither is overwhelmingly dominant.
Ranking Difficulty
With a difficulty score of 24/100, 'swim wear' is rated easy to rank for on Etsy. This is a rare combination — high demand with low difficulty. New listings can gain traction quickly here, so prioritize this keyword in your title and tags before competition catches up.
Optimization Tips
'swim wear' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — like materials, style, or use case — so Etsy can match you with buyers who have clearer intent. Fill your remaining tags with related variations and synonyms — Etsy treats each tag as a separate ranking opportunity. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.
Optimize Your Etsy Listings for 'swim wear'
Generate Tags
Find the best tags to pair with 'swim wear' based on real Etsy search data
Generate Titles
Build a click-worthy listing title that includes 'swim wear' in the right position
Listing Studio
Create a complete, optimized Etsy listing around 'swim wear' from scratch
Video Generator
Turn your 'swim wear' product photos into a listing video
Frequently Asked Questions About 'swim wear'
'swim wear' receives 201,000 monthly searches globally. That's strong demand without overwhelming competition, which is an attractive combination for sellers.
There are 15,378 Etsy listings competing for 'swim wear'. This level of competition is manageable. Focus on listing quality and complete tag coverage to differentiate from the existing sellers.
'swim wear' has a keyword difficulty of 24/100 (easy). The low difficulty makes it accessible for shops of all sizes. Even without extensive reviews, you can rank well with a properly optimized listing.
United States generates 25% of searches for 'swim wear'.
Since 'swim wear' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. Given the low difficulty, a complete listing with good photos and all 13 tags filled should be enough to reach the first page. Focus on getting your first few sales and reviews to lock in your position.
The cost per click for 'swim wear' is $1.16. Advertisers are bidding aggressively on this term, which means the shoppers it attracts tend to be ready to purchase. For organic sellers, this is a signal that ranking well will drive actual sales, not just window shopping.
Search volume held steady between April 2025 and March 2026. Consistent demand makes this keyword predictable to plan around. You can stock inventory and schedule listing renewals without worrying about sudden traffic swings. Search interest was highest around June 2025.
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