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Keyword overview

strapless dress

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Monthly search volume

40,500

High volume

Competition

14,381

Medium competition

Cost per click

$0.69

High ad competition

Keyword difficulty

28/100

Easy

'strapless dress' search trend

Monthly searches

MonthSearches
September 202549,500
October 202540,500
November 202540,500
December 202540,500
January 202640,500
February 202640,500
March 202649,500
April 202649,500
May 202649,500
June 202649,500
July 202649,500
August 202640,500

Search volume by country

40,500
USA 18,100
45%
UK 4,400
11%
EU 2,900
7%
OTHER 15,100
37%

Competition by country

14,381
USA 9,204
64%
EU 1,778
12%
UK 1,136
8%
AUS 470
3%
OTHER 1,793
12%

How to rank for 'strapless dress' on Etsy

Target the right market

United States leads both search demand (45%) and competition (64%) for 'strapless dress', but neither is overwhelmingly dominant. United Kingdom and other regions still contribute meaningful demand, so international sellers have room to compete across markets.

Ranking difficulty

With a difficulty score of 28/100, 'strapless dress' is rated easy to rank for on Etsy. This is a rare combination — high demand with low difficulty. New listings can gain traction quickly here, so prioritize this keyword in your title and tags before competition catches up.

Optimization tips

'strapless dress' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — like materials, style, or use case — so Etsy can match you with buyers who have clearer intent. Fill your remaining tags with related variations and synonyms — Etsy treats each tag as a separate ranking opportunity. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize your Etsy listings for 'strapless dress'

Frequently asked questions about 'strapless dress'

How much search demand does 'strapless dress' get?

'strapless dress' receives 40,500 monthly searches globally. That's strong demand without overwhelming competition, which is an attractive combination for sellers. Most of this demand (45%) comes from United States.

How saturated is the market for 'strapless dress'?

There are 14,381 Etsy listings competing for 'strapless dress'. This level of competition is manageable. Focus on listing quality and complete tag coverage to differentiate from the existing sellers.

Is 'strapless dress' worth targeting for my Etsy shop?

'strapless dress' has a keyword difficulty of 28/100 (easy). The low difficulty makes it accessible for shops of all sizes. Even without extensive reviews, you can rank well with a properly optimized listing.

Which countries have the most demand for 'strapless dress'?

United States generates 45% of searches for 'strapless dress'. United Kingdom and European Union also show meaningful demand.

How do I get my listing to rank for 'strapless dress'?

Since 'strapless dress' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. Given the low difficulty, a complete listing with good photos and all 13 tags filled should be enough to reach the first page. Focus on getting your first few sales and reviews to lock in your position.

How commercially valuable is 'strapless dress'?

The cost per click for 'strapless dress' is $0.69. Advertisers are bidding aggressively on this term, which means the shoppers it attracts tend to be ready to purchase. For organic sellers, this is a signal that ranking well will drive actual sales, not just window shopping.

Is 'strapless dress' seasonal or trending?

Search volume dropped 18% between September 2025 and August 2026. Demand peaked around September 2025, which may indicate seasonal patterns. Check whether this dip repeats annually — if so, plan your inventory and listing renewals to go live before the next peak.

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