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Keyword overview Updated Oct 27, 2026

stone wash

'stone wash' is a highly searched keyword with 12,100 average monthly searches. It has moderate competition on Etsy with 16,655 listings targeting the keyword. Search interest dropped 18% between October 2025 and September 2026, so standing out with strong listings matters more than ever. With a keyword difficulty of 31/100, 'stone wash' is relatively easy to rank for because the 12,100 monthly searches far outweigh the competition. Products in this category typically sell between $1.85 and $2051.34, with most priced around $49.50. The estimated cost per click for 'stone wash' is $1.10 and the ad market has low competition, meaning not many advertisers are using paid ads to target this keyword.

Monthly search volume

12,100

High volume

Competition

16,655

Medium competition

Cost per click

$1.10

Low ad competition

Keyword difficulty

31/100

Easy

'stone wash' search trend

Monthly searches

MonthSearches
October 202514,800
November 202512,100
December 202512,100
January 202612,100
February 202612,100
March 202612,100
April 202612,100
May 202612,100
June 20269,900
July 20269,900
August 202612,100
September 202612,100

How much does 'stone wash' cost on Etsy?

Under $10 4%
$10 – $25 21%
$25 – $50 27%
$50 – $100 21%
$100+ 26%

70 listings · USD

Search volume by country

12,100
USA 3,600
30%
OTHER 8,500
70%

Competition by country

16,655
USA 3,720
22%
IND 3,321
20%
UK 3,276
20%
AUS 272
2%
OTHER 6,066
36%

How to rank for 'stone wash' on Etsy

Target the right market

United States leads both search demand (30%) and competition (22%) for 'stone wash', but neither is overwhelmingly dominant.

Price competitively

The price range for 'stone wash' is unusually wide — from $1.85 up to $2051.34. The median sits at $49.50, which is a better benchmark than the average since the spread is so large. The most populated bracket is $25 – $50 (27% of listings). This mid-range pricing supports both competitive and premium approaches. Differentiate with personalization options, gift packaging, or material quality rather than price alone.

Ranking difficulty

With a difficulty score of 31/100, 'stone wash' is rated easy to rank for on Etsy. The moderate difficulty combined with a CPC of $1.10 suggests this keyword attracts serious buyers. Invest in listing quality — the payoff per conversion justifies the effort.

Optimization tips

'stone wash' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — for example, pairing it with terms like 'stone washed linen' narrows the match and helps Etsy show your listing to the right buyers. Fill your remaining tags with related variations and synonyms — Etsy treats each tag as a separate ranking opportunity. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize your Etsy listings for 'stone wash'

Top Etsy listings for 'stone wash'

Sample of 12 results
Stone washed linen curtain panel, Soft scrunched linen curtains, Natural linen drapes, Oatmeal washed curtains

Stone washed linen curtain panel, Soft scrunched linen curtains, Natural linen drapes, Oatmeal washed curtains

€169.00 879 34,274

LUMIOstudio

Burnt Orange Towel-Stone Wash Towel-Turkish Towel-Peshtemals-32''x70''-Stone Washed Towel-Turkish Peshtemal-Beach Towel-Bath Towel-(UMT,ZS)

Burnt Orange Towel-Stone Wash Towel-Turkish Towel-Peshtemals-32''x70''-Stone Washed Towel-Turkish Peshtemal-Beach Towel-Bath Towel-(UMT,ZS)

$54.00 640 12,341

TurkishWeavingArt

European Natural Linen Tablecloth, Stone Washed Table Cover, Custom Size Table Linen, Large Width, Extra Large, Farmhouse Rustic Style

European Natural Linen Tablecloth, Stone Washed Table Cover, Custom Size Table Linen, Large Width, Extra Large, Farmhouse Rustic Style

$106.68 502 21,238

Patternlands

Scheepjes Stone Washed - Crochet yarn - Knitting yarn

Scheepjes Stone Washed - Crochet yarn - Knitting yarn

€4.75 316 22,063

ZyZuLineDesign

European Natural Linen Round Tablecloth, Stone Washed Table Cover, Custom Size Table Linen, Oversized 120 in Round, Farmhouse Rustic Style

European Natural Linen Round Tablecloth, Stone Washed Table Cover, Custom Size Table Linen, Oversized 120 in Round, Farmhouse Rustic Style

$142.28 312 14,039

Patternlands

Waffle towel in natural, Stone washed soft kitchen towel, Hand towel, Washcloth, Turkish cotton towel, Absorbent, Every day towel

Waffle towel in natural, Stone washed soft kitchen towel, Hand towel, Washcloth, Turkish cotton towel, Absorbent, Every day towel

$18.00 265 6,555

MyKitchenLinens

Hemp Backpack | Multi pocket Stone Washed large vintage bag

Hemp Backpack | Multi pocket Stone Washed large vintage bag

$40.00 178 2,616

ZillionCraftLLC

Linen Table Runner | Stone Washed Linen Runner | Farmhouse Table Decor | Wedding Table Runner | European Linen | Custom Sizes

Linen Table Runner | Stone Washed Linen Runner | Farmhouse Table Decor | Wedding Table Runner | European Linen | Custom Sizes

€14.85 137 2,804

LinenMoodStore

Stone Washed Linen Fabric | Medium Weight Flax, 58" Wide

Stone Washed Linen Fabric | Medium Weight Flax, 58" Wide

$23.00 107 2,887

JuberCrafts

Sandpiper linen tea towel, white stone washed French linen, dish towel, kitchen decor, house warming, hostess gift, gift for birdlover

Sandpiper linen tea towel, white stone washed French linen, dish towel, kitchen decor, house warming, hostess gift, gift for birdlover

C$30.00 107 1,684

studioontenth

Yarn Dyed Striped Linen Fabric: Brown Pinstripes, Soft Stone Washed Apparel Material

Yarn Dyed Striped Linen Fabric: Brown Pinstripes, Soft Stone Washed Apparel Material

A$2.00 103 609

AllNaturalFabric

Linen Flat Sheet Various Colors. Stone Washed linen. Queen, King linen top sheet. Custom size flat bed sheets. European Fax Certified

Linen Flat Sheet Various Colors. Stone Washed linen. Queen, King linen top sheet. Custom size flat bed sheets. European Fax Certified

€70.99 100 3,454

LinenMeStore

Frequently asked questions about 'stone wash'

How much search demand does 'stone wash' get?

'stone wash' receives 12,100 monthly searches globally. That's strong demand without overwhelming competition, which is an attractive combination for sellers.

How saturated is the market for 'stone wash'?

There are 16,655 Etsy listings competing for 'stone wash'. This level of competition is manageable. Focus on listing quality and complete tag coverage to differentiate from the existing sellers.

Is 'stone wash' worth targeting for my Etsy shop?

'stone wash' has a keyword difficulty of 31/100 (easy). Combined with a median product price of $49.50, this is a strong opportunity — low competition and a price point that supports healthy margins.

What should I charge for 'stone wash' products?

Prices for 'stone wash' products range from $1.85 to $2051.34. The median is $49.50 and the average is $161.91. The gap between average and median tells you there are outliers pulling the average up — the median is a more reliable benchmark for what most buyers actually pay.

Which countries have the most demand for 'stone wash'?

United States generates 30% of searches for 'stone wash'.

How do I get my listing to rank for 'stone wash'?

Since 'stone wash' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. Fill all 13 tags with distinct keyword variations — don't repeat words already in your title. Complete every listing attribute Etsy offers, add high-quality photos, and include a video if you can. Good supporting tags to use alongside 'stone wash' include 'stone washed linen' and 'stone washed'.

How commercially valuable is 'stone wash'?

The cost per click for 'stone wash' is $1.10. Lower ad spend doesn't necessarily mean low value. It can indicate a niche where buyers are fewer but more targeted, or a market where organic results capture most clicks.

Is 'stone wash' seasonal or trending?

Search volume dropped 18% between October 2025 and September 2026. Demand peaked around October 2025, which may indicate seasonal patterns. Check whether this dip repeats annually — if so, plan your inventory and listing renewals to go live before the next peak.

Keywords related to 'stone wash'

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