Keyword Overview

stay at home

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Monthly Search Volume

12,100

High volume

Competition

74,352

High competition

Cost Per Click

$3.94

Low ad competition

Keyword Difficulty

47/100

Moderate

'stay at home' Search Trend

MonthSearches
April 20259,900
May 20259,900
June 20259,900
July 20259,900
August 20259,900
September 20259,900
October 20259,900
November 20259,900
December 20259,900
January 202622,200
February 20269,900
March 202612,100

Search Volume by Country

12,100
USA 1,900
16%
EU 1,600
13%
AUS --
--
CAN --
--
IND --
--
UK --
--
OTHER 8,600
71%

Competition by Country

74,352
USA 60,390
81%
UK 6,484
9%
EU 4,395
6%
AUS 1,033
1%
CAN --
--
IND --
--
OTHER 2,050
3%

How to Rank for 'stay at home' on Etsy

Target the Right Market

United States leads both search demand (16%) and competition (81%) for 'stay at home', but neither is overwhelmingly dominant.

Ranking Difficulty

With a difficulty score of 47/100, 'stay at home' is rated moderate to rank for on Etsy. The moderate difficulty combined with a CPC of $3.94 suggests this keyword attracts serious buyers. Invest in listing quality — the payoff per conversion justifies the effort.

Optimization Tips

At 3 words, 'stay at home' is specific enough to signal clear intent. Place the full phrase within the first 40 characters of your title, where Etsy's algorithm gives the most weight. In a competitive space like this, your remaining tags should cover synonyms, related materials, and use cases. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize Your Etsy Listings for 'stay at home'

Frequently Asked Questions About 'stay at home'

'stay at home' receives 12,100 monthly searches globally. That's substantial demand, but with 74,352 competing listings, you're entering an active market. The volume validates that buyers are searching — the challenge is visibility.

There are 74,352 Etsy listings competing for 'stay at home'. Competition is high, but the difficulty score suggests the market isn't as locked down as it might seem. A well-optimized listing with strong photos and competitive pricing can still break through.

'stay at home' has a keyword difficulty of 47/100 (moderate). Moderate difficulty means this keyword is accessible but not easy. Sellers with complete, well-photographed listings and consistent sales activity will have the best shot at ranking on the first page.

United States generates 16% of searches for 'stay at home'.

Place 'stay at home' within the first 40 characters of your title — this is the window Etsy's algorithm weighs most heavily. With high competition, listing quality is the differentiator. Listings with more photos, a video, complete attributes, and active sales history rank higher. Your first photo is especially critical — it determines click-through rate, which Etsy uses as a ranking signal.

The cost per click for 'stay at home' is $3.94. Lower ad spend doesn't necessarily mean low value. It can indicate a niche where buyers are fewer but more targeted, or a market where organic results capture most clicks.

Search volume rose 22% between April 2025 and March 2026. A 22% increase on an already high-volume keyword signals growing opportunity — but expect more sellers to notice. Getting established now gives you a head start before competition catches up. Search interest was highest around January 2026.

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