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Keyword overview Updated Jul 27, 2026

speech therapist

'speech therapist' is a highly searched keyword with 165,000 average monthly searches. It has moderate competition on Etsy with 31,729 listings targeting the keyword. Search interest rose 22% between October 2025 and September 2026 — a good sign for sellers entering this market. With a keyword difficulty of 30/100, 'speech therapist' is relatively easy to rank for because the 165,000 monthly searches far outweigh the competition. Products in this category typically sell between $1.99 and $250, with most priced around $24.16. The estimated cost per click for 'speech therapist' is $1.01 and the ad market has low competition, meaning not many advertisers are using paid ads to target this keyword.

Monthly search volume

165,000

High volume

Competition

36,075

Medium competition

Cost per click

$1.01

Low ad competition

Keyword difficulty

30/100

Easy

'speech therapist' search trend

Monthly searches

MonthSearches
October 2025135,000
November 2025165,000
December 2025165,000
January 2026165,000
February 2026165,000
March 2026201,000
April 2026201,000
May 2026165,000
June 2026165,000
July 2026165,000
August 2026165,000
September 2026165,000

How much does 'speech therapist' cost on Etsy?

Under $10 15%
$10 – $25 44%
$25 – $50 35%
$50 – $100 4%
$100+ 2%

82 listings · USD

Search volume by country

165,000
USA 90,500
55%
OTHER 74,500
45%

Competition by country

36,075
USA 34,708
96%
CAN 541
1%
UK 436
1%
AUS 371
1%
IND 19
0%
OTHER 0
0%

How to rank for 'speech therapist' on Etsy

Target the right market

United States leads both search demand (55%) and competition (96%) for 'speech therapist', but neither is overwhelmingly dominant.

Price competitively

The price range for 'speech therapist' is unusually wide — from $1.99 up to $250. The median sits at $24.16, which is a better benchmark than the average since the spread is so large. The $10 – $25 range dominates at 44% of listings — pricing outside this band means either competing on value or justifying a premium. This mid-range pricing supports both competitive and premium approaches. Differentiate with personalization options, gift packaging, or material quality rather than price alone.

Ranking difficulty

With a difficulty score of 30/100, 'speech therapist' is rated easy to rank for on Etsy. The moderate difficulty combined with a CPC of $1.01 suggests this keyword attracts serious buyers. Invest in listing quality — the payoff per conversion justifies the effort.

Optimization tips

'speech therapist' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — for example, pairing it with terms like 'speech pathologist' narrows the match and helps Etsy show your listing to the right buyers. Fill your remaining tags with related variations and synonyms — Etsy treats each tag as a separate ranking opportunity. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize your Etsy listings for 'speech therapist'

Top Etsy listings for 'speech therapist'

Sample of 12 results
Comfort Colors® Speech Therapy Shirt, Speech Therapy Shirts, Speech Therapy, Speech Therapist Shirt, It's A Good Day For Speech Therapy Tee

Comfort Colors® Speech Therapy Shirt, Speech Therapy Shirts, Speech Therapy, Speech Therapist Shirt, It's A Good Day For Speech Therapy Tee

$19.98 923 31,025

SeamsToBeShirts

Speech Therapy Shirt Goose SLP Shirt Speech Pathology Shirt Speech Therapist Shirt Speech Therapy T Shirt Pathology Gift SLP Shirts SLP Gift

Speech Therapy Shirt Goose SLP Shirt Speech Pathology Shirt Speech Therapist Shirt Speech Therapy T Shirt Pathology Gift SLP Shirts SLP Gift

$21.99 653 7,688

PinkSkiesCreativeCo

SLP Comfort Colors Shirt Gift for Speech Pathologist Minimal Unisex Crewneck Future Speech Therapist Team TShirt SLPA Tee Speech Therapy

SLP Comfort Colors Shirt Gift for Speech Pathologist Minimal Unisex Crewneck Future Speech Therapist Team TShirt SLPA Tee Speech Therapy

$20.99 534 15,351

littleindigolace

Personalized Appreciation SLP Teacher Gifts, Speech Therapist Gift, Custom Teacher Name Wooden Door Sign, 3D Speech Name Sign For Therapists

Personalized Appreciation SLP Teacher Gifts, Speech Therapist Gift, Custom Teacher Name Wooden Door Sign, 3D Speech Name Sign For Therapists

$10.99 472 11,375

TIMOTHYJACOBShop

Speech Therapy Shirt, Speech Language Pathologist Shirt, Speech Shirt, Sped Teacher, Aba Therapist, Gift For SLP, Speech Therapist

Speech Therapy Shirt, Speech Language Pathologist Shirt, Speech Shirt, Sped Teacher, Aba Therapist, Gift For SLP, Speech Therapist

$16.00 457 9,470

VoyageTeeUS

Connection Over Compliance Waterproof Sticker | Speech Therapist Sticker | Autism Acceptance Neurodiversity Play SPED Therapist Teacher

Connection Over Compliance Waterproof Sticker | Speech Therapist Sticker | Autism Acceptance Neurodiversity Play SPED Therapist Teacher

$4.00 346 1,733

EmilyBSpeech

SLP Shirt, Comfort Colors Speech Language Pathologist Shirt, Speech Therapy Shirt, SLP Gifts, Speech Therapist Shirt, Floral SLP T Shirt

SLP Shirt, Comfort Colors Speech Language Pathologist Shirt, Speech Therapy Shirt, SLP Gifts, Speech Therapist Shirt, Floral SLP T Shirt

$26.00 345 5,754

WildSageClothingCo

Personalized Speech Therapist Tote Bag, Embroidered SLP Student Grad Gift, Speech-Language Pathology Clinical Bag, Custom Name SLP Tote

Personalized Speech Therapist Tote Bag, Embroidered SLP Student Grad Gift, Speech-Language Pathology Clinical Bag, Custom Name SLP Tote

$65.00 344 3,898

HHMEGA

Comfort Colors® Leopard Speech Therapist Shirt, Speech Therapy Shirt, SLP TShirt, Language Pathologist, SLPA Crew T-Shirt, Speech Therapist

Comfort Colors® Leopard Speech Therapist Shirt, Speech Therapy Shirt, SLP TShirt, Language Pathologist, SLPA Crew T-Shirt, Speech Therapist

$41.58 312 7,216

SVGirlplus

Speech Therapy Shirt Speech Therapist Gift Speech Language Pathologist Shirt SLP Shirt SLP Tshirt SLP T Shirt Slp Tee Shirt Funny Slp Gift

Speech Therapy Shirt Speech Therapist Gift Speech Language Pathologist Shirt SLP Shirt SLP Tshirt SLP T Shirt Slp Tee Shirt Funny Slp Gift

$25.98 196 2,126

SunOfAMother

Speech Therapy Gift, Speech Therapist Gift, Speechie Gift, Speech Language Pathologist, SLP Gift, Speech Therapy Mug, Speech Therapist Mug

Speech Therapy Gift, Speech Therapist Gift, Speechie Gift, Speech Language Pathologist, SLP Gift, Speech Therapy Mug, Speech Therapist Mug

$17.83 114 2,471

BellaAndOakGifts

Comfort Colors Speech Therapy Shirt, Speech Therapist Shirt, SLP Your Words Matter Tee,Speech Pathology Shirts,Speech PathologistTShirt,TS39

Comfort Colors Speech Therapy Shirt, Speech Therapist Shirt, SLP Your Words Matter Tee,Speech Pathology Shirts,Speech PathologistTShirt,TS39

$29.90 113 900

AmyandFinn

Frequently asked questions about 'speech therapist'

How much search demand does 'speech therapist' get?

'speech therapist' receives 165,000 monthly searches globally. That's strong demand without overwhelming competition, which is an attractive combination for sellers. Most of this demand (55%) comes from United States.

How saturated is the market for 'speech therapist'?

There are 31,729 Etsy listings competing for 'speech therapist'. This level of competition is manageable. Focus on listing quality and complete tag coverage to differentiate from the existing sellers.

Is 'speech therapist' worth targeting for my Etsy shop?

'speech therapist' has a keyword difficulty of 30/100 (easy). The low difficulty makes it accessible for shops of all sizes. Even without extensive reviews, you can rank well with a properly optimized listing.

What should I charge for 'speech therapist' products?

Prices for 'speech therapist' products range from $1.99 to $250. The median is $24.16 and the average is $27.41. 44% of listings fall in the $10 – $25 range, which is where most buyer expectations are set.

Which countries have the most demand for 'speech therapist'?

United States generates 55% of searches for 'speech therapist'. Since United States dominates demand, optimizing for that market — with appropriate shipping options, sizing, and regional keywords — gives you the largest addressable audience.

How do I get my listing to rank for 'speech therapist'?

Since 'speech therapist' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. Fill all 13 tags with distinct keyword variations — don't repeat words already in your title. Complete every listing attribute Etsy offers, add high-quality photos, and include a video if you can. Good supporting tags to use alongside 'speech therapist' include 'speech pathologist' and 'slp gift'.

How commercially valuable is 'speech therapist'?

The cost per click for 'speech therapist' is $1.01. Lower ad spend doesn't necessarily mean low value. It can indicate a niche where buyers are fewer but more targeted, or a market where organic results capture most clicks.

Is 'speech therapist' seasonal or trending?

Search volume rose 22% between October 2025 and September 2026. A 22% increase on an already high-volume keyword signals growing opportunity — but expect more sellers to notice. Getting established now gives you a head start before competition catches up. Search interest was highest around March 2026.

Keywords related to 'speech therapist'

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