Keyword Overview

soft touch

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Monthly Search Volume

33,100

High volume

Competition

15,869

Medium competition

Cost Per Click

$0.37

Low ad competition

Keyword Difficulty

28/100

Easy

'soft touch' Search Trend

MonthSearches
April 202533,100
May 202533,100
June 202527,100
July 202533,100
August 202533,100
September 202533,100
October 202533,100
November 202533,100
December 202533,100
January 202633,100
February 202633,100
March 202633,100

Search Volume by Country

33,100
IND 6,600
20%
EU 4,400
13%
USA 2,400
7%
UK 880
3%
CAN 390
1%
AUS 170
1%
OTHER 18,260
55%

Competition by Country

15,869
USA 8,334
53%
EU 3,376
21%
UK 3,178
20%
CAN 423
3%
IND 357
2%
AUS 201
1%
OTHER 0
0%

How to Rank for 'soft touch' on Etsy

Target the Right Market

Search demand for 'soft touch' is strongest in India (20%), but most competing listings come from sellers in United States (53%). This gap suggests India buyers may be underserved — fewer sellers are specifically targeting them despite the demand. With active demand in 6 tracked markets, this keyword has genuine international appeal.

Ranking Difficulty

With a difficulty score of 28/100, 'soft touch' is rated easy to rank for on Etsy. This is a rare combination — high demand with low difficulty. New listings can gain traction quickly here, so prioritize this keyword in your title and tags before competition catches up.

Optimization Tips

'soft touch' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — like materials, style, or use case — so Etsy can match you with buyers who have clearer intent. Fill your remaining tags with related variations and synonyms — Etsy treats each tag as a separate ranking opportunity. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize Your Etsy Listings for 'soft touch'

Frequently Asked Questions About 'soft touch'

'soft touch' receives 33,100 monthly searches globally. That's strong demand without overwhelming competition, which is an attractive combination for sellers.

There are 10,721 Etsy listings competing for 'soft touch'. This level of competition is manageable. Focus on listing quality and complete tag coverage to differentiate from the existing sellers. Most competition comes from United States sellers (53%), while demand is strongest in India — a gap worth exploiting.

'soft touch' has a keyword difficulty of 28/100 (easy). The low difficulty makes it accessible for shops of all sizes. Even without extensive reviews, you can rank well with a properly optimized listing.

India generates 20% of searches for 'soft touch'. European Union and United States also show meaningful demand. Competition is centered in United States instead, which means India buyers have fewer options tailored to them — an opening for sellers who can cater to that market.

Since 'soft touch' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. Given the low difficulty, a complete listing with good photos and all 13 tags filled should be enough to reach the first page. Focus on getting your first few sales and reviews to lock in your position.

The cost per click for 'soft touch' is $0.37. Lower ad spend doesn't necessarily mean low value. It can indicate a niche where buyers are fewer but more targeted, or a market where organic results capture most clicks.

Search volume held steady between April 2025 and March 2026. Consistent demand makes this keyword predictable to plan around. You can stock inventory and schedule listing renewals without worrying about sudden traffic swings. Search interest was highest around April 2025.

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