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Keyword overview Updated Sep 13, 2026

social stories

'social stories' is a highly searched keyword with 14,800 average monthly searches. It has moderate competition on Etsy with 38,929 listings targeting the keyword. In the past year, search interest peaked in September 2025 — timing your listings around that window can give you an edge. With a keyword difficulty of 39/100, ranking for 'social stories' is achievable but competitive — there are 38,929 competing listings, which is manageable but not wide open. Pairing it with long-tail variations will improve your chances. Products in this category typically sell between $1.25 and $200, with most priced around $4.99. The estimated cost per click for 'social stories' is $1.76 and the ad market has low competition, meaning not many advertisers are using paid ads to target this keyword.

Monthly search volume

14,800

High volume

Competition

43,825

Medium competition

Cost per click

$1.76

Low ad competition

Keyword difficulty

39/100

Moderate

'social stories' search trend

Monthly searches

MonthSearches
September 202522,200
October 202518,100
November 202518,100
December 202512,100
January 202614,800
February 202614,800
March 202618,100
April 202614,800
May 202614,800
June 202612,100
July 20269,900
August 202612,100

How much does 'social stories' cost on Etsy?

Under $10 88%
$10 – $25 10%
$25 – $50 0%
$50 – $100 0%
$100+ 2%

49 listings · USD

Search volume by country

14,800
USA 5,400
36%
OTHER 9,400
64%

Competition by country

43,825
USA 37,243
85%
CAN 3,717
8%
UK 2,865
7%
OTHER 0
0%

How to rank for 'social stories' on Etsy

Target the right market

United States leads both search demand (36%) and competition (85%) for 'social stories', but neither is overwhelmingly dominant.

Price competitively

The price range for 'social stories' is unusually wide — from $1.25 up to $200. The median sits at $4.99, which is a better benchmark than the average since the spread is so large. The Under $10 range dominates at 88% of listings — pricing outside this band means either competing on value or justifying a premium. At this price point, volume drives revenue. Competitive pricing combined with strong listing photos helps convert browsers into buyers quickly.

Ranking difficulty

With a difficulty score of 39/100, 'social stories' is rated moderate to rank for on Etsy. The moderate difficulty combined with a CPC of $1.76 suggests this keyword attracts serious buyers. Invest in listing quality — the payoff per conversion justifies the effort.

Optimization tips

'social stories' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — for example, pairing it with terms like 'social story' narrows the match and helps Etsy show your listing to the right buyers. Fill your remaining tags with related variations and synonyms — Etsy treats each tag as a separate ranking opportunity. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize your Etsy listings for 'social stories'

Top Etsy listings for 'social stories'

Sample of 12 results
99+ Kids Fun Story, Stories for Kids, Perfect for Bed Time, Toddler Social Story, Educational Video, Instant Download, Kids Learning Videos

99+ Kids Fun Story, Stories for Kids, Perfect for Bed Time, Toddler Social Story, Educational Video, Instant Download, Kids Learning Videos

TRY 120.00 358 16,043

MyArtsAndWonder

Printable Social Stories for Kids: Autism & ABA Visual Supports (PDF)

Printable Social Stories for Kids: Autism & ABA Visual Supports (PDF)

$9.99 71 4,852

BrightBlueStarsShop

No Screaming Social Story & Voice Level Chart | Teach Quiet Voices and Self-Regulation | Stop Kids from Shouting | Social-Emotional Learning

No Screaming Social Story & Voice Level Chart | Teach Quiet Voices and Self-Regulation | Stop Kids from Shouting | Social-Emotional Learning

$3.50 65 683

TheSunflowerSpectrum

Transitions Social Story Pack | Visual Supports, Autism, Special Education | SEL, Routine Support, AAC Communication, Self Regulation

Transitions Social Story Pack | Visual Supports, Autism, Special Education | SEL, Routine Support, AAC Communication, Self Regulation

£4.60 56 971

SunnysideByKatherine

Social Story Template Editable In Canva /Learning and Behaviour support/  Occupational Therapist/ Therapy Assistant

Social Story Template Editable In Canva /Learning and Behaviour support/ Occupational Therapist/ Therapy Assistant

A$7.00 43 2,081

TherapyResourceAu

No Hitting  Social Story ,Toddler Behavior,Self Regulation , Autism Friendly, Emotional skills , Education Printable, Pdf , Instant Download

No Hitting Social Story ,Toddler Behavior,Self Regulation , Autism Friendly, Emotional skills , Education Printable, Pdf , Instant Download

$3.99 30 2,485

Thatmamabook

VISUAL SOCIAL STORY | toilet| Boardmaker | Special education| Aided language display| aac | behaviour management | autism |communication|

VISUAL SOCIAL STORY | toilet| Boardmaker | Special education| Aided language display| aac | behaviour management | autism |communication|

A$8.99 24 847

Includededucation

Puberty Social Stories for Boys Autism Printable Hygiene Privacy Body Changes Narratives for Special Education Teens Teenagers

Puberty Social Stories for Boys Autism Printable Hygiene Privacy Body Changes Narratives for Special Education Teens Teenagers

$6.50 18 2,904

CelavoraEducation

No biting Social Story , Toddler Behavior Cards , Self Regulation, Emotional Learning Skills , Autism Friendly,PDF Digital Instant Download

No biting Social Story , Toddler Behavior Cards , Self Regulation, Emotional Learning Skills , Autism Friendly,PDF Digital Instant Download

$3.99 17 1,158

Thatmamabook

When things don’t go my way behaviour social story

When things don’t go my way behaviour social story

£2.00 16 1,049

TheResourceSENtre

Body Safety Cards for Kids, Safe Touch Unsafe Touch, Body Boundaries, Calming Corner, Private Parts Social Story, Homeschool Mom Printable

Body Safety Cards for Kids, Safe Touch Unsafe Touch, Body Boundaries, Calming Corner, Private Parts Social Story, Homeschool Mom Printable

$3.50 16 324

BrightMindsPrintHub

Personal Space Social Story: Autism Visual Support (Printable)

Personal Space Social Story: Autism Visual Support (Printable)

A$4.46 13

AutismADHDSupport

Frequently asked questions about 'social stories'

How much search demand does 'social stories' get?

'social stories' receives 14,800 monthly searches globally. That's strong demand without overwhelming competition, which is an attractive combination for sellers.

How saturated is the market for 'social stories'?

There are 38,929 Etsy listings competing for 'social stories'. This level of competition is manageable. Focus on listing quality and complete tag coverage to differentiate from the existing sellers.

Is 'social stories' worth targeting for my Etsy shop?

'social stories' has a keyword difficulty of 39/100 (moderate). The low difficulty makes it accessible for shops of all sizes. Even without extensive reviews, you can rank well with a properly optimized listing.

What should I charge for 'social stories' products?

Prices for 'social stories' products range from $1.25 to $200. The median is $4.99 and the average is $9.71. The gap between average and median tells you there are outliers pulling the average up — the median is a more reliable benchmark for what most buyers actually pay. 88% of listings fall in the Under $10 range, which is where most buyer expectations are set.

Which countries have the most demand for 'social stories'?

United States generates 36% of searches for 'social stories'.

How do I get my listing to rank for 'social stories'?

Since 'social stories' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. Fill all 13 tags with distinct keyword variations — don't repeat words already in your title. Complete every listing attribute Etsy offers, add high-quality photos, and include a video if you can. Good supporting tags to use alongside 'social stories' include 'social story' and 'special education'.

How commercially valuable is 'social stories'?

The cost per click for 'social stories' is $1.76. Lower ad spend doesn't necessarily mean low value. It can indicate a niche where buyers are fewer but more targeted, or a market where organic results capture most clicks.

Is 'social stories' seasonal or trending?

Search volume dropped 45% between September 2025 and August 2026. Demand peaked around September 2025, which may indicate seasonal patterns. Check whether this dip repeats annually — if so, plan your inventory and listing renewals to go live before the next peak.

Keywords related to 'social stories'

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