Keyword Overview Updated Feb 11, 2026

soapstone

'soapstone' is a highly searched keyword with 74,000 average monthly searches. It has moderate competition on Etsy with 20,101 listings targeting the keyword. Search interest rose 22% between June 2025 and May 2026 — a good sign for sellers entering this market. With a keyword difficulty of 28/100, 'soapstone' is relatively easy to rank for because the 74,000 monthly searches far outweigh the competition. Products in this category typically sell between $6 and $1896.56, with most priced around $14.67. The estimated cost per click for 'soapstone' is $0.92 and the ad market has low competition, meaning not many advertisers are using paid ads to target this keyword.

Monthly Search Volume

74,000

High volume

Competition

20,101

Medium competition

Cost Per Click

$0.92

Low ad competition

Keyword Difficulty

28/100

Easy

'soapstone' Search Trend

MonthSearches
June 202560,500
July 202560,500
August 202574,000
September 202590,500
October 202590,500
November 202590,500
December 202574,000
January 202690,500
February 202674,000
March 202690,500
April 202674,000
May 202674,000

How Much Does 'soapstone' Cost on Etsy?

Under $10 21%
$10 – $25 60%
$25 – $50 10%
$50 – $100 5%
$100+ 5%

87 listings · USD

Search Volume by Country

74,000
USA 49,500
67%
CAN 4,400
6%
EU 3,600
5%
UK 3,600
5%
OTHER 12,900
17%

Competition by Country

20,101
USA 14,622
73%
CAN 2,074
10%
EU 1,531
8%
UK 1,241
6%
IND 430
2%
AUS 153
1%
OTHER 50
0%

How to Rank for 'soapstone' on Etsy

Target the Right Market

The market for 'soapstone' is heavily concentrated in United States, which accounts for 67% of searches and 73% of competition. Sellers targeting this keyword should prioritize United States shoppers — think about shipping speed, regional holidays, and currency expectations in your pricing. With active demand in 4 tracked markets, this keyword has genuine international appeal.

Price Competitively

The price range for 'soapstone' is unusually wide — from $6 up to $1896.56. The median sits at $14.67, which is a better benchmark than the average since the spread is so large. The $10 – $25 range dominates at 60% of listings — pricing outside this band means either competing on value or justifying a premium. At this price point, volume drives revenue. Competitive pricing combined with strong listing photos helps convert browsers into buyers quickly.

Ranking Difficulty

With a difficulty score of 28/100, 'soapstone' is rated easy to rank for on Etsy. This is a rare combination — high demand with low difficulty. New listings can gain traction quickly here, so prioritize this keyword in your title and tags before competition catches up.

Optimization Tips

'soapstone' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — for example, pairing it with terms like 'soapstone coaster' narrows the match and helps Etsy show your listing to the right buyers. Fill your remaining tags with related variations and synonyms — Etsy treats each tag as a separate ranking opportunity. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize Your Etsy Listings for 'soapstone'

Top Etsy Listings for 'soapstone'

sample of 12 results

Frequently Asked Questions About 'soapstone'

'soapstone' receives 74,000 monthly searches globally. That's strong demand without overwhelming competition, which is an attractive combination for sellers. Most of this demand (67%) comes from United States.

There are 20,101 Etsy listings competing for 'soapstone'. This level of competition is manageable. Focus on listing quality and complete tag coverage to differentiate from the existing sellers.

'soapstone' has a keyword difficulty of 28/100 (easy). The low difficulty makes it accessible for shops of all sizes. Even without extensive reviews, you can rank well with a properly optimized listing.

Prices for 'soapstone' products range from $6 to $1896.56. The median is $14.67 and the average is $43.85. The gap between average and median tells you there are outliers pulling the average up — the median is a more reliable benchmark for what most buyers actually pay. 60% of listings fall in the $10 – $25 range, which is where most buyer expectations are set.

United States generates 67% of searches for 'soapstone'. Canada and European Union also show meaningful demand. Since United States dominates demand, optimizing for that market — with appropriate shipping options, sizing, and regional keywords — gives you the largest addressable audience.

Since 'soapstone' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. Given the low difficulty, a complete listing with good photos and all 13 tags filled should be enough to reach the first page. Focus on getting your first few sales and reviews to lock in your position. Good supporting tags to use alongside 'soapstone' include 'soapstone coaster' and 'car coaster'.

The cost per click for 'soapstone' is $0.92. Lower ad spend doesn't necessarily mean low value. It can indicate a niche where buyers are fewer but more targeted, or a market where organic results capture most clicks.

Search volume rose 22% between June 2025 and May 2026. A 22% increase on an already high-volume keyword signals growing opportunity — but expect more sellers to notice. Getting established now gives you a head start before competition catches up. Search interest was highest around September 2025.

Keywords Related to 'soapstone'

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