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Keyword overview Updated Sep 19, 2026

sea

'sea' is a highly searched keyword with 823,000 average monthly searches. It has heavy competition on Etsy with 1,424,500 listings targeting the keyword. In the past year, search interest peaked in November 2025 — timing your listings around that window can give you an edge. With a keyword difficulty of 50/100, ranking for 'sea' is achievable but competitive — competition and search volume are relatively balanced. Pairing it with long-tail variations will improve your chances. Products in this category typically sell between $1 and $210, with most priced around $25. The estimated cost per click for 'sea' is $8.82 and the ad market has low competition, meaning not many advertisers are using paid ads to target this keyword.

Monthly search volume

823,000

High volume

Competition

1,424,500

High competition

Cost per click

$8.82

Low ad competition

Keyword difficulty

50/100

Moderate

'sea' search trend

Monthly searches

MonthSearches
October 2025823,000
November 20251,220,000
December 2025823,000
January 2026823,000
February 2026823,000
March 2026823,000
April 2026823,000
May 2026823,000
June 2026823,000
July 20261,000,000
August 20261,000,000
September 2026823,000

How much does 'sea' cost on Etsy?

Under $10 15%
$10 – $25 32%
$25 – $50 34%
$50 – $100 14%
$100+ 5%

80 listings · USD

Search volume by country

823,000
USA 135,000
16%
EU 74,000
9%
UK 33,100
4%
CAN 14,800
2%
OTHER 566,100
69%

Competition by country

1,424,500
USA 876,321
62%
EU 176,905
12%
UK 147,978
10%
CAN 41,813
3%
AUS 27,831
2%
IND 18,269
1%
OTHER 135,383
10%

How to rank for 'sea' on Etsy

Target the right market

United States leads both search demand (16%) and competition (62%) for 'sea', but neither is overwhelmingly dominant. European Union and other regions still contribute meaningful demand, so international sellers have room to compete across markets. With active demand in 4 tracked markets, this keyword has genuine international appeal.

Price competitively

The price range for 'sea' is unusually wide — from $1 up to $210. The median sits at $25, which is a better benchmark than the average since the spread is so large. The most populated bracket is $25 – $50 (34% of listings). This mid-range pricing supports both competitive and premium approaches. Differentiate with personalization options, gift packaging, or material quality rather than price alone.

Ranking difficulty

With a difficulty score of 50/100, 'sea' is rated moderate to rank for on Etsy. The moderate difficulty combined with a CPC of $8.82 suggests this keyword attracts serious buyers. Invest in listing quality — the payoff per conversion justifies the effort.

Optimization tips

'sea' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — for example, pairing it with terms like 'sea glass' narrows the match and helps Etsy show your listing to the right buyers. In a competitive space like this, your remaining tags should cover synonyms, related materials, and use cases. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize your Etsy listings for 'sea'

Top Etsy listings for 'sea'

Sample of 12 results
Ocean Creature Hair Claw Clip | Artistic Fish & Octopus Shark Clip | Statement Hair Accessory | Unique Gift for Sea Lovers

Ocean Creature Hair Claw Clip | Artistic Fish & Octopus Shark Clip | Statement Hair Accessory | Unique Gift for Sea Lovers

£15.99 654 3,786

YunwayStudio

Seaglass Laguna throw pillow cover with green decorative tape detail , light blue pillow cover, decorative blue pillow cover in Sky

Seaglass Laguna throw pillow cover with green decorative tape detail , light blue pillow cover, decorative blue pillow cover in Sky

$115.00 564 12,118

CONCELLIpillows

Sea Sediment Jasper Bracelet – Handmade Bamboo Bead Bracelet, Woven Adjustable Jewelry, Natural Stone Bracelet for Women & Men

Sea Sediment Jasper Bracelet – Handmade Bamboo Bead Bracelet, Woven Adjustable Jewelry, Natural Stone Bracelet for Women & Men

PHP 420.00 540 8,280

CodeArtistryHub

Kraken tentacle headband - cosplay horns - sea witch Tentacles - sea witch headband - octopus Tentacle horns - resin horns - goth headband

Kraken tentacle headband - cosplay horns - sea witch Tentacles - sea witch headband - octopus Tentacle horns - resin horns - goth headband

$25.00 416 2,509

WanderlustHeartShop

Kraken tentacle headband - cosplay horns - sea witch Tentacles - sea witch headband - octopus Tentacle horns - resin horns - goth headband

Kraken tentacle headband - cosplay horns - sea witch Tentacles - sea witch headband - octopus Tentacle horns - resin horns - goth headband

$25.00 352 2,506

WanderlustHeartShop

DIY Sea Glass Table Numbers: Beach Wedding Decor

DIY Sea Glass Table Numbers: Beach Wedding Decor

$8.00 290 9,314

LettersFromEden

Hand Knit Starfish Pillow | Chunky Sea Star Plush, Coastal Decor

Hand Knit Starfish Pillow | Chunky Sea Star Plush, Coastal Decor

$47.00 237 1,713

SaltyDogStudioFl

Seaglass Blue Throw Pillow Cover, Modern Coastal Accent Pillow With Green Tape Detail

Seaglass Blue Throw Pillow Cover, Modern Coastal Accent Pillow With Green Tape Detail

$119.00 151 2,243

CONCELLIpillows

Calligraphy Sea Glass Place Cards: Beach Wedding Decor

Calligraphy Sea Glass Place Cards: Beach Wedding Decor

$3.75 148 4,770

LettersFromEden

Sea Glass Mermaid Earrings: Silver Plated Charm, Beach Jewelry

Sea Glass Mermaid Earrings: Silver Plated Charm, Beach Jewelry

$12.90 100 882

MermaidCoveGiftShop

Beach Address Plaque with 3 Numbers + Sea Oats end tiles - Custom painted ceramic address plaque with choice of frame color and color scheme

Beach Address Plaque with 3 Numbers + Sea Oats end tiles - Custom painted ceramic address plaque with choice of frame color and color scheme

$210.00 94 4,511

Tayloraddress

Blue Lagoon Sea Turtle Statue: Polyresin Garden Decor (16 in x 15 in)

Blue Lagoon Sea Turtle Statue: Polyresin Garden Decor (16 in x 15 in)

$63.99 87 3,876

ThePinkCharm

Frequently asked questions about 'sea'

How much search demand does 'sea' get?

'sea' receives 823,000 monthly searches globally. That's substantial demand, but with 1,424,500 competing listings, you're entering an active market. The volume validates that buyers are searching — the challenge is visibility.

How saturated is the market for 'sea'?

There are 1,424,500 Etsy listings competing for 'sea'. Competition is high, but the difficulty score suggests the market isn't as locked down as it might seem. A well-optimized listing with strong photos and competitive pricing can still break through.

Is 'sea' worth targeting for my Etsy shop?

'sea' has a keyword difficulty of 50/100 (moderate). Moderate difficulty means this keyword is accessible but not easy. Sellers with complete, well-photographed listings and consistent sales activity will have the best shot at ranking on the first page.

What should I charge for 'sea' products?

Prices for 'sea' products range from $1 to $210. The median is $25 and the average is $34.75. The gap between average and median tells you there are outliers pulling the average up — the median is a more reliable benchmark for what most buyers actually pay. In a competitive market like this, pricing at or slightly below the median can help you gain initial sales and reviews.

Which countries have the most demand for 'sea'?

United States generates 16% of searches for 'sea'. European Union and United Kingdom also show meaningful demand.

How do I get my listing to rank for 'sea'?

Since 'sea' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. With high competition, listing quality is the differentiator. Listings with more photos, a video, complete attributes, and active sales history rank higher. Your first photo is especially critical — it determines click-through rate, which Etsy uses as a ranking signal. Good supporting tags to use alongside 'sea' include 'sea glass' and 'seaglass'.

How commercially valuable is 'sea'?

The cost per click for 'sea' is $8.82. Lower ad spend doesn't necessarily mean low value. It can indicate a niche where buyers are fewer but more targeted, or a market where organic results capture most clicks.

Is 'sea' seasonal or trending?

Search volume held steady between October 2025 and September 2026. Consistent demand makes this keyword predictable to plan around. You can stock inventory and schedule listing renewals without worrying about sudden traffic swings. Search interest was highest around November 2025.

Keywords related to 'sea'

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