Keyword Overview Updated Sep 19, 2026

rubber backed

'rubber backed' is a moderately searched keyword with 720 average monthly searches. It has relatively low competition on Etsy with only 2,385 listings targeting the keyword. In the past year, search interest peaked in August 2026 — timing your listings around that window can give you an edge. With a keyword difficulty of 34/100, ranking for 'rubber backed' is achievable but competitive — search volume (720/mo) is moderate, so the available traffic is split among 2,385 listings. Pairing it with long-tail variations will improve your chances. Products in this category typically sell between $3.32 and $110, with most priced around $47.99. The estimated cost per click for 'rubber backed' is $1.55 and the ad market has low competition, meaning not many advertisers are using paid ads to target this keyword.

Monthly Search Volume

720

Medium volume

Competition

2,385

Low competition

Cost Per Click

$1.55

Low ad competition

Keyword Difficulty

34/100

Moderate

'rubber backed' Search Trend

MonthSearches
September 2025590
October 2025590
November 2025590
December 2025590
January 2026720
February 2026590
March 2026720
April 2026720
May 2026720
June 2026880
July 20261,000
August 20261,300

How Much Does 'rubber backed' Cost on Etsy?

Under $10 5%
$10 – $25 12%
$25 – $50 39%
$50 – $100 35%
$100+ 9%

57 listings · USD

Search Volume by Country

720
USA 320
44%
UK 50
7%
OTHER 350
49%

Competition by Country

2,385
USA 1,645
69%
UK 224
9%
OTHER 516
22%

How to Rank for 'rubber backed' on Etsy

Target the Right Market

United States leads both search demand (44%) and competition (69%) for 'rubber backed', but neither is overwhelmingly dominant.

Price Competitively

Sellers listing under 'rubber backed' price between $3.32 and $110, clustering around a median of $47.99. The most populated bracket is $25 – $50 (39% of listings). This mid-range pricing supports both competitive and premium approaches. Differentiate with personalization options, gift packaging, or material quality rather than price alone.

Ranking Difficulty

With a difficulty score of 34/100, 'rubber backed' is rated moderate to rank for on Etsy. The moderate difficulty combined with a CPC of $1.55 suggests this keyword attracts serious buyers. Invest in listing quality — the payoff per conversion justifies the effort.

Optimization Tips

'rubber backed' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — for example, pairing it with terms like 'rubber backed mat' narrows the match and helps Etsy show your listing to the right buyers. Fill your remaining tags with related variations and synonyms — Etsy treats each tag as a separate ranking opportunity. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize Your Etsy Listings for 'rubber backed'

Top Etsy Listings for 'rubber backed'

sample of 12 results
Aztec Beige Custom Length Carpet Runner Hallway Stair Corridor Foyer Rug Mat Heavy Duty Entrance Non Slip Rubber Backed Width 67cm

Aztec Beige Custom Length Carpet Runner Hallway Stair Corridor Foyer Rug Mat Heavy Duty Entrance Non Slip Rubber Backed Width 67cm

£6.99 332 17,528

DecoratingCentre

Rubber Backed Runner Rug | Made to Measure | Machine Washable & Pet Safe | Abstract Gray

Rubber Backed Runner Rug | Made to Measure | Machine Washable & Pet Safe | Abstract Gray

$64.99 125 6,089

Remnaz

Japandi Diatomite Kitchen Runner Mat, Low Profile Water Absorbent Floor Rug - Soft Rubber Backed Minimalist Washable Accent Mat

Japandi Diatomite Kitchen Runner Mat, Low Profile Water Absorbent Floor Rug - Soft Rubber Backed Minimalist Washable Accent Mat

A$35.50 93 1,351

Aurevahomes

Natural Coconut Coir Outdoor Indoor Hallway Porch Matting Door Mat Foyer Lobby Reception Entrance Commercial Rubber Backed 17mm Thickness

Natural Coconut Coir Outdoor Indoor Hallway Porch Matting Door Mat Foyer Lobby Reception Entrance Commercial Rubber Backed 17mm Thickness

£1.99 73 5,359

DecoratingCentre

Custom Size Cut Washable Non-Slip Rubber Backed Bathroom Vanity Kitchen Laundry Sink Runner Rug Mat | Modern Geometric Black Gray Brown Blue

Custom Size Cut Washable Non-Slip Rubber Backed Bathroom Vanity Kitchen Laundry Sink Runner Rug Mat | Modern Geometric Black Gray Brown Blue

$64.99 55 3,269

Remnaz

Winter Solstice Pentagram Star Natural Doormat Door Mat Coir Fibre Rubber Backed Gothic Goth Witch Dungeon Mats Wipe your feet pagan

Winter Solstice Pentagram Star Natural Doormat Door Mat Coir Fibre Rubber Backed Gothic Goth Witch Dungeon Mats Wipe your feet pagan

£14.95 48 347

AndrewsEmporiums

Yellow Duck  2.25" Pin Button or Fridge Magnet - Cruise, Cruising, Sailing, Boat, Pin Button Badge, Rubber Backed Magnet

Yellow Duck 2.25" Pin Button or Fridge Magnet - Cruise, Cruising, Sailing, Boat, Pin Button Badge, Rubber Backed Magnet

$3.32 35 1,013

JazzyPenguinDesigns

Camper Van Mat - PASTEL MOUNTAINS, Campervan Table Mat, Hob Cover, Worktop Protector, Van Life Surface Mat, Rubber Backed Mat

Camper Van Mat - PASTEL MOUNTAINS, Campervan Table Mat, Hob Cover, Worktop Protector, Van Life Surface Mat, Rubber Backed Mat

£26.99 31 2,196

PrintWorksHQ

Extra Long Rugs Heavy Duty Non Slip Rubber Backed Hallway Runners Barrier Mat | Embossed Design New in UK

Extra Long Rugs Heavy Duty Non Slip Rubber Backed Hallway Runners Barrier Mat | Embossed Design New in UK

£7.99 30 3,875

MD7Creations

Tufted Monstera Leaf Rug, Non-Slip Rubber Backed Bath Mat, Fluffy Washable Green Plant Shaped Rug, Bedroom Bathroom Decor

Tufted Monstera Leaf Rug, Non-Slip Rubber Backed Bath Mat, Fluffy Washable Green Plant Shaped Rug, Bedroom Bathroom Decor

£73.00 16 197

Svethomeuk

Heavy Duty Non Slip Rubber Backed Door Mat Washable Indoor Outdoor Runner Rug Barrier Dust Mat

Heavy Duty Non Slip Rubber Backed Door Mat Washable Indoor Outdoor Runner Rug Barrier Dust Mat

£9.99 13 2,522

HakGIFTideas

French Vintage Floral Mahjong Table Mat, Anti-Slip Silent Rubber Backed Playmat, Noise-Reducing Tile Game Pad, Iris Rose Decor

French Vintage Floral Mahjong Table Mat, Anti-Slip Silent Rubber Backed Playmat, Noise-Reducing Tile Game Pad, Iris Rose Decor

$72.80 13 583

TaraDecorShop

Frequently Asked Questions About 'rubber backed'

'rubber backed' receives 720 monthly searches globally. This level of demand can support steady sales for well-optimized listings, particularly if you combine this keyword with related long-tail variations. Most of this demand (44%) comes from United States.

There are 2,385 Etsy listings competing for 'rubber backed'. Relative to the search demand, that's low saturation. Well-optimized listings can rank on the first page without needing an extensive sales history — this is the kind of keyword where newer shops can gain a foothold.

'rubber backed' has a keyword difficulty of 34/100 (moderate). Combined with a median product price of $47.99, this is a strong opportunity — low competition and a price point that supports healthy margins.

Prices for 'rubber backed' products range from $3.32 to $110. The median is $47.99 and the average is $50.28. 39% of listings fall in the $25 – $50 range, which is where most buyer expectations are set. With less competition, you have more pricing flexibility. Buyers searching this keyword may be willing to pay a premium if your product offers clear quality signals.

United States generates 44% of searches for 'rubber backed'.

Since 'rubber backed' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. Fill all 13 tags with distinct keyword variations — don't repeat words already in your title. Complete every listing attribute Etsy offers, add high-quality photos, and include a video if you can. Good supporting tags to use alongside 'rubber backed' include 'rubber backed mat' and 'non slip mat'.

The cost per click for 'rubber backed' is $1.55. Low advertiser activity combined with low organic competition suggests this keyword may be overlooked by larger sellers. That's often where the best opportunities are — less noise, more targeted buyers.

Search volume rose 120% between September 2025 and August 2026. Growing search interest is a positive signal for sellers. Creating listings now lets you build sales history and reviews while competition is still catching up. Search interest was highest around August 2026.

Keywords Related to 'rubber backed'

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