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Keyword overview

room freshener

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Monthly search volume

110,000

High volume

Competition

10,038

Medium competition

Cost per click

$0.15

High ad competition

Keyword difficulty

22/100

Easy

'room freshener' search trend

Monthly searches

MonthSearches
September 2025110,000
October 202590,500
November 202590,500
December 202574,000
January 202674,000
February 202690,500
March 202690,500
April 202690,500
May 2026110,000
June 2026135,000
July 2026165,000
August 2026165,000

Search volume by country

110,000
USA 2,900
3%
UK 1,300
1%
AUS 1,000
1%
OTHER 104,800
95%

Competition by country

10,038
USA 6,346
63%
UK 1,966
20%
AUS 580
6%
OTHER 1,146
11%

How to rank for 'room freshener' on Etsy

Target the right market

United States leads both search demand (3%) and competition (63%) for 'room freshener', but neither is overwhelmingly dominant. United Kingdom and other regions still contribute meaningful demand, so international sellers have room to compete across markets.

Ranking difficulty

With a difficulty score of 22/100, 'room freshener' is rated easy to rank for on Etsy. This is a rare combination — high demand with low difficulty. New listings can gain traction quickly here, so prioritize this keyword in your title and tags before competition catches up.

Optimization tips

'room freshener' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — like materials, style, or use case — so Etsy can match you with buyers who have clearer intent. Fill your remaining tags with related variations and synonyms — Etsy treats each tag as a separate ranking opportunity. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize your Etsy listings for 'room freshener'

Frequently asked questions about 'room freshener'

How much search demand does 'room freshener' get?

'room freshener' receives 110,000 monthly searches globally. That's strong demand without overwhelming competition, which is an attractive combination for sellers.

How saturated is the market for 'room freshener'?

There are 10,038 Etsy listings competing for 'room freshener'. This level of competition is manageable. Focus on listing quality and complete tag coverage to differentiate from the existing sellers.

Is 'room freshener' worth targeting for my Etsy shop?

'room freshener' has a keyword difficulty of 22/100 (easy). The low difficulty makes it accessible for shops of all sizes. Even without extensive reviews, you can rank well with a properly optimized listing.

Which countries have the most demand for 'room freshener'?

United States generates 3% of searches for 'room freshener'. United Kingdom and Australia also show meaningful demand.

How do I get my listing to rank for 'room freshener'?

Since 'room freshener' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. Given the low difficulty, a complete listing with good photos and all 13 tags filled should be enough to reach the first page. Focus on getting your first few sales and reviews to lock in your position.

How commercially valuable is 'room freshener'?

The cost per click for 'room freshener' is $0.15. Advertisers are bidding aggressively on this term, which means the shoppers it attracts tend to be ready to purchase. For organic sellers, this is a signal that ranking well will drive actual sales, not just window shopping.

Is 'room freshener' seasonal or trending?

Search volume rose 50% between September 2025 and August 2026. A 50% increase on an already high-volume keyword signals growing opportunity — but expect more sellers to notice. Getting established now gives you a head start before competition catches up. Search interest was highest around July 2026.

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