Keyword Overview

role playing games

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Monthly Search Volume

16,880

High volume

Competition

619,670

High competition

Cost Per Click

$2.13

Low ad competition

Keyword Difficulty

60/100

Moderate

'role playing games' Search Trend

MonthSearches
June 202514,800
July 202514,800
August 202522,200
September 202518,100
October 202518,100
November 202518,100
December 202514,800
January 202618,100
February 202614,800
March 202614,800
April 202612,100
May 202612,100

Search Volume by Country

16,880
AUS 8,100
48%
USA 6,600
39%
EU 1,300
8%
UK 880
5%
OTHER 0
0%

Competition by Country

619,670
USA 318,961
51%
EU 137,559
22%
UK 118,702
19%
AUS 28,752
5%
OTHER 15,696
3%

How to Rank for 'role playing games' on Etsy

Target the Right Market

Search demand for 'role playing games' is strongest in Australia (48%), but most competing listings come from sellers in United States (51%). This gap suggests Australia buyers may be underserved — fewer sellers are specifically targeting them despite the demand. With active demand in 4 tracked markets, this keyword has genuine international appeal.

Ranking Difficulty

With a difficulty score of 60/100, 'role playing games' is rated moderate to rank for on Etsy. The moderate difficulty combined with a CPC of $2.13 suggests this keyword attracts serious buyers. Invest in listing quality — the payoff per conversion justifies the effort.

Optimization Tips

At 3 words, 'role playing games' is specific enough to signal clear intent. Place the full phrase within the first 40 characters of your title, where Etsy's algorithm gives the most weight. In a competitive space like this, your remaining tags should cover synonyms, related materials, and use cases. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize Your Etsy Listings for 'role playing games'

Frequently Asked Questions About 'role playing games'

'role playing games' receives 14,800 monthly searches globally. That's substantial demand, but with 619,670 competing listings, you're entering an active market. The volume validates that buyers are searching — the challenge is visibility. Most of this demand (48%) comes from Australia.

There are 619,670 Etsy listings competing for 'role playing games'. With a difficulty score of 60/100, this is a tough keyword to crack. Established sellers with review history and sales velocity dominate the first page. Newer shops should target related long-tail keywords first and build traction before competing here directly. Most competition comes from United States sellers (51%), while demand is strongest in Australia — a gap worth exploiting.

'role playing games' has a keyword difficulty of 60/100 (moderate). Moderate difficulty means this keyword is accessible but not easy. Sellers with complete, well-photographed listings and consistent sales activity will have the best shot at ranking on the first page.

Australia generates 48% of searches for 'role playing games'. United States and European Union also show meaningful demand. Competition is centered in United States instead, which means Australia buyers have fewer options tailored to them — an opening for sellers who can cater to that market.

Place 'role playing games' within the first 40 characters of your title — this is the window Etsy's algorithm weighs most heavily. With high competition, listing quality is the differentiator. Listings with more photos, a video, complete attributes, and active sales history rank higher. Your first photo is especially critical — it determines click-through rate, which Etsy uses as a ranking signal.

The cost per click for 'role playing games' is $2.13. Lower ad spend doesn't necessarily mean low value. It can indicate a niche where buyers are fewer but more targeted, or a market where organic results capture most clicks.

Search volume dropped 18% between June 2025 and May 2026. Demand peaked around August 2025, which may indicate seasonal patterns. Check whether this dip repeats annually — if so, plan your inventory and listing renewals to go live before the next peak.

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