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Keyword overview

retro games

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Monthly search volume

450,000

High volume

Competition

108,123

High competition

Cost per click

$0.47

Low ad competition

Keyword difficulty

38/100

Moderate

'retro games' search trend

Monthly searches

MonthSearches
September 2025368,000
October 2025450,000
November 2025450,000
December 2025450,000
January 2026450,000
February 2026450,000
March 2026450,000
April 2026450,000
May 2026550,000
June 2026450,000
July 2026450,000
August 2026450,000

Search volume by country

450,000
USA 74,000
16%
EU 60,500
13%
UK 14,800
3%
CAN 8,100
2%
OTHER 292,600
65%

Competition by country

108,123
USA 68,072
63%
EU 14,773
14%
UK 13,626
13%
CAN 8,845
8%
OTHER 2,807
3%

How to rank for 'retro games' on Etsy

Target the right market

United States leads both search demand (16%) and competition (63%) for 'retro games', but neither is overwhelmingly dominant. European Union and other regions still contribute meaningful demand, so international sellers have room to compete across markets. With active demand in 4 tracked markets, this keyword has genuine international appeal.

Ranking difficulty

With a difficulty score of 38/100, 'retro games' is rated moderate to rank for on Etsy. This is a competitive-but-winnable space. Strong listing quality — clear photos, complete descriptions, and all tags filled — can push you onto the first page.

Optimization tips

'retro games' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — like materials, style, or use case — so Etsy can match you with buyers who have clearer intent. In a competitive space like this, your remaining tags should cover synonyms, related materials, and use cases. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize your Etsy listings for 'retro games'

Frequently asked questions about 'retro games'

How much search demand does 'retro games' get?

'retro games' receives 450,000 monthly searches globally. That's substantial demand, but with 108,123 competing listings, you're entering an active market. The volume validates that buyers are searching — the challenge is visibility.

How saturated is the market for 'retro games'?

There are 108,123 Etsy listings competing for 'retro games'. Competition is high, but the difficulty score suggests the market isn't as locked down as it might seem. A well-optimized listing with strong photos and competitive pricing can still break through.

Is 'retro games' worth targeting for my Etsy shop?

'retro games' has a keyword difficulty of 38/100 (moderate). The low difficulty makes it accessible for shops of all sizes. Even without extensive reviews, you can rank well with a properly optimized listing.

Which countries have the most demand for 'retro games'?

United States generates 16% of searches for 'retro games'. European Union and United Kingdom also show meaningful demand.

How do I get my listing to rank for 'retro games'?

Since 'retro games' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. With high competition, listing quality is the differentiator. Listings with more photos, a video, complete attributes, and active sales history rank higher. Your first photo is especially critical — it determines click-through rate, which Etsy uses as a ranking signal.

How commercially valuable is 'retro games'?

The cost per click for 'retro games' is $0.47. Lower ad spend doesn't necessarily mean low value. It can indicate a niche where buyers are fewer but more targeted, or a market where organic results capture most clicks.

Is 'retro games' seasonal or trending?

Search volume rose 22% between September 2025 and August 2026. A 22% increase on an already high-volume keyword signals growing opportunity — but expect more sellers to notice. Getting established now gives you a head start before competition catches up. Search interest was highest around May 2026.

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