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Keyword overview Updated Jul 26, 2026

retro 70s shirt

'retro 70s shirt' is a moderately searched keyword with 170 average monthly searches. It has heavy competition on Etsy with 51,729 listings targeting the keyword. In the past year, search interest peaked in August 2026 — timing your listings around that window can give you an edge. With a keyword difficulty of 66/100, 'retro 70s shirt' is hard to rank for — 51,729 listings are already targeting this keyword, so standing out requires strong optimization. Consider using it as a supporting tag alongside more specific keywords. Products in this category typically sell between $1.49 and $57, with most priced around $21.99. The estimated cost per click for 'retro 70s shirt' is $0.94 and the ad market has high competition, meaning many advertisers are bidding on this keyword with paid ads.

Monthly search volume

170

Medium volume

Competition

51,729

High competition

Cost per click

$0.94

High ad competition

Keyword difficulty

66/100

Hard

'retro 70s shirt' search trend

Monthly searches

MonthSearches
October 2025210
November 2025210
December 2025170
January 2026170
February 2026170
March 2026140
April 2026170
May 2026210
June 2026210
July 2026210
August 2026260
September 2026170

How much does 'retro 70s shirt' cost on Etsy?

Under $10 21%
$10 – $25 42%
$25 – $50 35%
$50 – $100 2%
$100+ 0%

84 listings · USD

Search volume by country

170
USA 90
53%
OTHER 80
47%

Competition by country

51,729
USA 38,740
75%
OTHER 12,989
25%

How to rank for 'retro 70s shirt' on Etsy

Target the right market

United States leads both search demand (53%) and competition (75%) for 'retro 70s shirt', but neither is overwhelmingly dominant.

Price competitively

Sellers listing under 'retro 70s shirt' price between $1.49 and $57, clustering around a median of $21.99. The $10 – $25 range dominates at 42% of listings — pricing outside this band means either competing on value or justifying a premium. This mid-range pricing supports both competitive and premium approaches. Differentiate with personalization options, gift packaging, or material quality rather than price alone.

Ranking difficulty

With a difficulty score of 66/100, 'retro 70s shirt' is rated hard to rank for on Etsy. This is a competitive-but-winnable space. Strong listing quality — clear photos, complete descriptions, and all tags filled — can push you onto the first page.

Optimization tips

At 3 words, 'retro 70s shirt' is specific enough to signal clear intent. Place the full phrase within the first 40 characters of your title, where Etsy's algorithm gives the most weight. In a competitive space like this, your remaining tags should cover synonyms, related materials, and use cases. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize your Etsy listings for 'retro 70s shirt'

Top Etsy listings for 'retro 70s shirt'

Sample of 12 results
moon stars graphic tee tarot t shirt womens graphic tees retro 70s shirt la lune tee 70s t shirt retro graphic tee celestial t-shirt

moon stars graphic tee tarot t shirt womens graphic tees retro 70s shirt la lune tee 70s t shirt retro graphic tee celestial t-shirt

A$56.20 708 7,768

RabbitandtheRaven

Hippie Shirt, Flower Child Retro 70s Shirt, Boho Hippie Clothing, Vintage Style Tee for 70s Themed Party, Festival Tee, Concert Shirt

Hippie Shirt, Flower Child Retro 70s Shirt, Boho Hippie Clothing, Vintage Style Tee for 70s Themed Party, Festival Tee, Concert Shirt

$20.00 548 3,789

TheGraphicPeach

Retro 70s Shirt: Birthday Hippie Style Tee

Retro 70s Shirt: Birthday Hippie Style Tee

$14.53 411 9,133

BBBCustom

Sacred Heart Shirt, Comfort Colors, Tattoo Shirt, Vintage Shirt, Retro 70s Shirt, Hippie Shirt, Retro Tshirt, Flaming Heart, Alt Graphic Tee

Sacred Heart Shirt, Comfort Colors, Tattoo Shirt, Vintage Shirt, Retro 70s Shirt, Hippie Shirt, Retro Tshirt, Flaming Heart, Alt Graphic Tee

$30.67 114 986

ShopElleByers

Vintage 1970's Sheer Blouse Funky Colorful Retro 70's Shirt Psychedelic Swirls Marty Gutmacher Clothing Boho 70's Blouse

Vintage 1970's Sheer Blouse Funky Colorful Retro 70's Shirt Psychedelic Swirls Marty Gutmacher Clothing Boho 70's Blouse

$25.00 57 586

ChinaCatVintage

Rocky Horror Picture Show Tshirt Retro 70s Shirt Rocky Horror Lips Shirt Nostalgia Movie Gift Cult Classic

Rocky Horror Picture Show Tshirt Retro 70s Shirt Rocky Horror Lips Shirt Nostalgia Movie Gift Cult Classic

$17.99 56 1,232

CartelleCo

Stay Wild Moon Child T-shirt, Festival Shirt, Celestial Tee, Moon Shirt, Boho Tee, Hippie T-shirt, Retro 70's Shirt, Woodstock Party Shirt

Stay Wild Moon Child T-shirt, Festival Shirt, Celestial Tee, Moon Shirt, Boho Tee, Hippie T-shirt, Retro 70's Shirt, Woodstock Party Shirt

$17.00 41 560

MirageCustomShirts

Disco T-Shirt, Unisex Dancing Tee, Retro 70s Shirt

Disco T-Shirt, Unisex Dancing Tee, Retro 70s Shirt

£18.05 19 613

Coztique

Vintage Made In The 70'S Shirt, Comfort Colors 70S Shirt, 70S Party Shirt, 70S Trip Shirt, 70S Group Shirt, Retro 70S Shirt, 181575

Vintage Made In The 70'S Shirt, Comfort Colors 70S Shirt, 70S Party Shirt, 70S Trip Shirt, 70S Group Shirt, Retro 70S Shirt, 181575

$16.99 17 369

BambiTees

Vintage Cute Cat Shirt, Black Cat Shirt, Cat Lover Gift, Cat Mom Shirt, Cat Dad T Shirt, 70s Style Clothing, Black Cat SVG, Retro 70s Shirt

Vintage Cute Cat Shirt, Black Cat Shirt, Cat Lover Gift, Cat Mom Shirt, Cat Dad T Shirt, 70s Style Clothing, Black Cat SVG, Retro 70s Shirt

$24.99 16 219

Xeggs

Retro 70s Shirt Trendy Ballet Dance Teacher Gift Choreographer Dance Mom Competition Dancer Ballerina Contemporary Funny Dance T Shirt

Retro 70s Shirt Trendy Ballet Dance Teacher Gift Choreographer Dance Mom Competition Dancer Ballerina Contemporary Funny Dance T Shirt

$23.77 15 142

DancingMagicTees

Retro 70s Shirt, Rockabilly Fashion, Vintage 80s BOOTLEGGER Shirt, Plaid WESTERN Shirt, Boho Fashion, Vintage Fashion, Men's Vintage Fashion

Retro 70s Shirt, Rockabilly Fashion, Vintage 80s BOOTLEGGER Shirt, Plaid WESTERN Shirt, Boho Fashion, Vintage Fashion, Men's Vintage Fashion

C$91.00 10 191

Oshawa66Vintage

Frequently asked questions about 'retro 70s shirt'

How much search demand does 'retro 70s shirt' get?

'retro 70s shirt' receives 170 monthly searches globally. This level of demand can support steady sales for well-optimized listings, particularly if you combine this keyword with related long-tail variations. Most of this demand (53%) comes from United States.

How saturated is the market for 'retro 70s shirt'?

There are 51,729 Etsy listings competing for 'retro 70s shirt'. With a difficulty score of 66/100, this is a tough keyword to crack. Established sellers with review history and sales velocity dominate the first page. Newer shops should target related long-tail keywords first and build traction before competing here directly.

Is 'retro 70s shirt' worth targeting for my Etsy shop?

'retro 70s shirt' has a keyword difficulty of 66/100 (hard). Moderate difficulty means this keyword is accessible but not easy. Sellers with complete, well-photographed listings and consistent sales activity will have the best shot at ranking on the first page.

What should I charge for 'retro 70s shirt' products?

Prices for 'retro 70s shirt' products range from $1.49 to $57. The median is $21.99 and the average is $22.46. 42% of listings fall in the $10 – $25 range, which is where most buyer expectations are set. In a competitive market like this, pricing at or slightly below the median can help you gain initial sales and reviews.

Which countries have the most demand for 'retro 70s shirt'?

United States generates 53% of searches for 'retro 70s shirt'. Since United States dominates demand, optimizing for that market — with appropriate shipping options, sizing, and regional keywords — gives you the largest addressable audience.

How do I get my listing to rank for 'retro 70s shirt'?

Place 'retro 70s shirt' within the first 40 characters of your title — this is the window Etsy's algorithm weighs most heavily. With high competition, listing quality is the differentiator. Listings with more photos, a video, complete attributes, and active sales history rank higher. Your first photo is especially critical — it determines click-through rate, which Etsy uses as a ranking signal. Good supporting tags to use alongside 'retro 70s shirt' include '70s shirt' and 'made in the 70s'.

How commercially valuable is 'retro 70s shirt'?

The cost per click for 'retro 70s shirt' is $0.94. Advertisers are bidding aggressively on this term, which means the shoppers it attracts tend to be ready to purchase. For organic sellers, this is a signal that ranking well will drive actual sales, not just window shopping.

Is 'retro 70s shirt' seasonal or trending?

Search volume dropped 19% between October 2025 and September 2026. Demand peaked around August 2026, which may indicate seasonal patterns. Check whether this dip repeats annually — if so, plan your inventory and listing renewals to go live before the next peak.

Keywords related to 'retro 70s shirt'

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