Keyword Overview

raw materials

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Monthly Search Volume

74,000

High volume

Competition

475,363

High competition

Cost Per Click

$1.33

Low ad competition

Keyword Difficulty

52/100

Moderate

'raw materials' Search Trend

MonthSearches
May 202590,500
June 202560,500
July 202560,500
August 202574,000
September 202590,500
October 202590,500
November 202574,000
December 202574,000
January 202674,000
February 202674,000
March 202674,000
April 202674,000

Search Volume by Country

74,000
USA 12,100
16%
EU 5,400
7%
AUS --
--
CAN --
--
IND --
--
UK --
--
OTHER 56,500
76%

Competition by Country

475,363
USA 213,145
45%
IND 164,364
35%
EU 58,891
12%
UK 26,582
6%
CAN 12,381
3%
AUS --
--
OTHER 0
0%

How to Rank for 'raw materials' on Etsy

Target the Right Market

United States leads both search demand (16%) and competition (45%) for 'raw materials', but neither is overwhelmingly dominant.

Ranking Difficulty

With a difficulty score of 52/100, 'raw materials' is rated moderate to rank for on Etsy. The moderate difficulty combined with a CPC of $1.33 suggests this keyword attracts serious buyers. Invest in listing quality — the payoff per conversion justifies the effort.

Optimization Tips

'raw materials' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — like materials, style, or use case — so Etsy can match you with buyers who have clearer intent. In a competitive space like this, your remaining tags should cover synonyms, related materials, and use cases. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize Your Etsy Listings for 'raw materials'

Frequently Asked Questions About 'raw materials'

'raw materials' receives 74,000 monthly searches globally. That's substantial demand, but with 346,148 competing listings, you're entering an active market. The volume validates that buyers are searching — the challenge is visibility.

There are 346,148 Etsy listings competing for 'raw materials'. Competition is high, but the difficulty score suggests the market isn't as locked down as it might seem. A well-optimized listing with strong photos and competitive pricing can still break through.

'raw materials' has a keyword difficulty of 52/100 (moderate). Moderate difficulty means this keyword is accessible but not easy. Sellers with complete, well-photographed listings and consistent sales activity will have the best shot at ranking on the first page.

United States generates 16% of searches for 'raw materials'.

Since 'raw materials' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. With high competition, listing quality is the differentiator. Listings with more photos, a video, complete attributes, and active sales history rank higher. Your first photo is especially critical — it determines click-through rate, which Etsy uses as a ranking signal.

The cost per click for 'raw materials' is $1.33. Lower ad spend doesn't necessarily mean low value. It can indicate a niche where buyers are fewer but more targeted, or a market where organic results capture most clicks.

Search volume dropped 18% between May 2025 and April 2026. Demand peaked around May 2025, which may indicate seasonal patterns. Check whether this dip repeats annually — if so, plan your inventory and listing renewals to go live before the next peak.

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