Keyword Overview

raw material

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Monthly Search Volume

74,000

High volume

Competition

420,488

High competition

Cost Per Click

$1.34

Low ad competition

Keyword Difficulty

51/100

Moderate

'raw material' Search Trend

MonthSearches
April 202574,000
May 202590,500
June 202560,500
July 202560,500
August 202574,000
September 202590,500
October 202590,500
November 202574,000
December 202574,000
January 202674,000
February 202674,000
March 202674,000

Search Volume by Country

74,000
IND 22,200
30%
AUS --
--
CAN --
--
EU --
--
UK --
--
USA --
--
OTHER 51,800
70%

Competition by Country

420,488
USA 212,285
50%
IND 162,409
39%
UK 26,583
6%
CAN 12,378
3%
AUS 6,833
2%
EU --
--
OTHER 0
0%

How to Rank for 'raw material' on Etsy

Target the Right Market

Search demand for 'raw material' is strongest in India (30%), but most competing listings come from sellers in United States (50%). This gap suggests India buyers may be underserved — fewer sellers are specifically targeting them despite the demand.

Ranking Difficulty

With a difficulty score of 51/100, 'raw material' is rated moderate to rank for on Etsy. The moderate difficulty combined with a CPC of $1.34 suggests this keyword attracts serious buyers. Invest in listing quality — the payoff per conversion justifies the effort.

Optimization Tips

'raw material' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — like materials, style, or use case — so Etsy can match you with buyers who have clearer intent. In a competitive space like this, your remaining tags should cover synonyms, related materials, and use cases. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize Your Etsy Listings for 'raw material'

Frequently Asked Questions About 'raw material'

'raw material' receives 74,000 monthly searches globally. That's substantial demand, but with 346,067 competing listings, you're entering an active market. The volume validates that buyers are searching — the challenge is visibility.

There are 346,067 Etsy listings competing for 'raw material'. Competition is high, but the difficulty score suggests the market isn't as locked down as it might seem. A well-optimized listing with strong photos and competitive pricing can still break through. Most competition comes from United States sellers (50%), while demand is strongest in India — a gap worth exploiting.

'raw material' has a keyword difficulty of 51/100 (moderate). Moderate difficulty means this keyword is accessible but not easy. Sellers with complete, well-photographed listings and consistent sales activity will have the best shot at ranking on the first page.

India generates 30% of searches for 'raw material'. Competition is centered in United States instead, which means India buyers have fewer options tailored to them — an opening for sellers who can cater to that market.

Since 'raw material' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. With high competition, listing quality is the differentiator. Listings with more photos, a video, complete attributes, and active sales history rank higher. Your first photo is especially critical — it determines click-through rate, which Etsy uses as a ranking signal.

The cost per click for 'raw material' is $1.34. Lower ad spend doesn't necessarily mean low value. It can indicate a niche where buyers are fewer but more targeted, or a market where organic results capture most clicks.

Search volume held steady between April 2025 and March 2026. Consistent demand makes this keyword predictable to plan around. You can stock inventory and schedule listing renewals without worrying about sudden traffic swings. Search interest was highest around May 2025.

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