Keyword Overview

rare gemstone

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Monthly Search Volume

33,100

High volume

Competition

217,435

High competition

Cost Per Click

$1.43

Medium ad competition

Keyword Difficulty

48/100

Moderate

'rare gemstone' Search Trend

MonthSearches
July 202533,100
August 202527,100
September 202549,500
October 202540,500
November 202533,100
December 202533,100
January 202633,100
February 202633,100
March 202633,100
April 202633,100
May 202633,100
June 202627,100

Search Volume by Country

33,100
USA 18,100
55%
IND 1,600
5%
OTHER 13,400
40%

Competition by Country

217,435
IND 151,931
70%
USA 53,903
25%
UK 8,902
4%
AUS 2,699
1%
OTHER 0
0%

How to Rank for 'rare gemstone' on Etsy

Target the Right Market

Search demand for 'rare gemstone' is strongest in United States (55%), but most competing listings come from sellers in India (70%). This gap suggests United States buyers may be underserved — fewer sellers are specifically targeting them despite the demand.

Ranking Difficulty

With a difficulty score of 48/100, 'rare gemstone' is rated moderate to rank for on Etsy. The moderate difficulty combined with a CPC of $1.43 suggests this keyword attracts serious buyers. Invest in listing quality — the payoff per conversion justifies the effort.

Optimization Tips

'rare gemstone' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — like materials, style, or use case — so Etsy can match you with buyers who have clearer intent. In a competitive space like this, your remaining tags should cover synonyms, related materials, and use cases. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize Your Etsy Listings for 'rare gemstone'

Frequently Asked Questions About 'rare gemstone'

'rare gemstone' receives 33,100 monthly searches globally. That's substantial demand, but with 167,792 competing listings, you're entering an active market. The volume validates that buyers are searching — the challenge is visibility. Most of this demand (55%) comes from United States.

There are 167,792 Etsy listings competing for 'rare gemstone'. Competition is high, but the difficulty score suggests the market isn't as locked down as it might seem. A well-optimized listing with strong photos and competitive pricing can still break through. Most competition comes from India sellers (70%), while demand is strongest in United States — a gap worth exploiting.

'rare gemstone' has a keyword difficulty of 48/100 (moderate). Moderate difficulty means this keyword is accessible but not easy. Sellers with complete, well-photographed listings and consistent sales activity will have the best shot at ranking on the first page.

United States generates 55% of searches for 'rare gemstone'. Competition is centered in India instead, which means United States buyers have fewer options tailored to them — an opening for sellers who can cater to that market.

Since 'rare gemstone' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. With high competition, listing quality is the differentiator. Listings with more photos, a video, complete attributes, and active sales history rank higher. Your first photo is especially critical — it determines click-through rate, which Etsy uses as a ranking signal.

The cost per click for 'rare gemstone' is $1.43. Moderate ad competition suggests solid commercial potential without the intense bidding wars of broader keywords.

Search volume dropped 18% between July 2025 and June 2026. Demand peaked around September 2025, which may indicate seasonal patterns. Check whether this dip repeats annually — if so, plan your inventory and listing renewals to go live before the next peak.

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