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Keyword overview

pure fragrances

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Monthly search volume

880

Medium volume

Competition

4,024

No Data competition

Cost per click

$1.81

High ad competition

Keyword difficulty

23/100

Easy

'pure fragrances' search trend

Monthly searches

MonthSearches
August 2025880
September 20251,000
October 20251,000
November 20251,000
December 20251,000
January 2026720
February 2026720
March 2026720
April 2026590
May 2026720
June 2026590
July 2026590

Search volume by country

880
OTHER 880
100%

Competition by country

4,024
UK 4,024
100%
OTHER 0
0%

How to rank for 'pure fragrances' on Etsy

Target the right market

Search demand for 'pure fragrances' is strongest in Others (100%), but most competing listings come from sellers in United Kingdom (100%). This gap suggests Others buyers may be underserved — fewer sellers are specifically targeting them despite the demand.

Ranking difficulty

With a difficulty score of 23/100, 'pure fragrances' is rated easy to rank for on Etsy. The relatively low barrier means even newer shops can rank on the first page for 'pure fragrances'. Focus on a strong title placement and complete listing attributes to secure your position.

Optimization tips

'pure fragrances' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — like materials, style, or use case — so Etsy can match you with buyers who have clearer intent. Fill your remaining tags with related variations and synonyms — Etsy treats each tag as a separate ranking opportunity. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize your Etsy listings for 'pure fragrances'

Frequently asked questions about 'pure fragrances'

How much search demand does 'pure fragrances' get?

'pure fragrances' receives 880 monthly searches globally. This level of demand can support steady sales for well-optimized listings, particularly if you combine this keyword with related long-tail variations. Most of this demand (100%) comes from Others.

How saturated is the market for 'pure fragrances'?

There are -- Etsy listings competing for 'pure fragrances'. This level of competition is manageable. Focus on listing quality and complete tag coverage to differentiate from the existing sellers. Most competition comes from United Kingdom sellers (100%), while demand is strongest in Others — a gap worth exploiting.

Is 'pure fragrances' worth targeting for my Etsy shop?

'pure fragrances' has a keyword difficulty of 23/100 (easy). The low difficulty makes it accessible for shops of all sizes. Even without extensive reviews, you can rank well with a properly optimized listing.

Which countries have the most demand for 'pure fragrances'?

Others generates 100% of searches for 'pure fragrances'. Competition is centered in United Kingdom instead, which means Others buyers have fewer options tailored to them — an opening for sellers who can cater to that market.

How do I get my listing to rank for 'pure fragrances'?

Since 'pure fragrances' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. Given the low difficulty, a complete listing with good photos and all 13 tags filled should be enough to reach the first page. Focus on getting your first few sales and reviews to lock in your position.

How commercially valuable is 'pure fragrances'?

The cost per click for 'pure fragrances' is $1.81. Advertisers are bidding aggressively on this term, which means the shoppers it attracts tend to be ready to purchase. For organic sellers, this is a signal that ranking well will drive actual sales, not just window shopping.

Is 'pure fragrances' seasonal or trending?

Search volume dropped 33% between August 2025 and July 2026. Demand peaked around September 2025, which may indicate seasonal patterns. Check whether this dip repeats annually — if so, plan your inventory and listing renewals to go live before the next peak.

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