Keyword Overview

pure essential oils

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Monthly Search Volume

18,100

High volume

Competition

17,318

Medium competition

Cost Per Click

$1.17

High ad competition

Keyword Difficulty

32/100

Easy

'pure essential oils' Search Trend

MonthSearches
May 20258,100
June 20256,600
July 202518,100
August 202522,200
September 202522,200
October 202533,100
November 202527,100
December 202540,500
January 202612,100
February 20268,100
March 20268,100
April 20266,600

Search Volume by Country

18,100
USA 12,100
67%
UK 1,600
9%
OTHER 4,400
24%

Competition by Country

17,318
USA 6,368
37%
UK 2,201
13%
IND 1,414
8%
CAN 539
3%
AUS 320
2%
OTHER 6,476
37%

How to Rank for 'pure essential oils' on Etsy

Target the Right Market

The market for 'pure essential oils' is heavily concentrated in United States, which accounts for 67% of searches and 37% of competition. Sellers targeting this keyword should prioritize United States shoppers — think about shipping speed, regional holidays, and currency expectations in your pricing.

Ranking Difficulty

With a difficulty score of 32/100, 'pure essential oils' is rated easy to rank for on Etsy. The moderate difficulty combined with a CPC of $1.17 suggests this keyword attracts serious buyers. Invest in listing quality — the payoff per conversion justifies the effort.

Optimization Tips

At 3 words, 'pure essential oils' is specific enough to signal clear intent. Place the full phrase within the first 40 characters of your title, where Etsy's algorithm gives the most weight. Fill your remaining tags with related variations and synonyms — Etsy treats each tag as a separate ranking opportunity. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize Your Etsy Listings for 'pure essential oils'

Frequently Asked Questions About 'pure essential oils'

'pure essential oils' receives 18,100 monthly searches globally. That's strong demand without overwhelming competition, which is an attractive combination for sellers. Most of this demand (67%) comes from United States.

There are 17,318 Etsy listings competing for 'pure essential oils'. This level of competition is manageable. Focus on listing quality and complete tag coverage to differentiate from the existing sellers.

'pure essential oils' has a keyword difficulty of 32/100 (easy). The low difficulty makes it accessible for shops of all sizes. Even without extensive reviews, you can rank well with a properly optimized listing.

United States generates 67% of searches for 'pure essential oils'. Since United States dominates demand, optimizing for that market — with appropriate shipping options, sizing, and regional keywords — gives you the largest addressable audience.

Place 'pure essential oils' within the first 40 characters of your title — this is the window Etsy's algorithm weighs most heavily. Fill all 13 tags with distinct keyword variations — don't repeat words already in your title. Complete every listing attribute Etsy offers, add high-quality photos, and include a video if you can.

The cost per click for 'pure essential oils' is $1.17. Advertisers are bidding aggressively on this term, which means the shoppers it attracts tend to be ready to purchase. For organic sellers, this is a signal that ranking well will drive actual sales, not just window shopping.

Search volume dropped 19% between May 2025 and April 2026. Demand peaked around December 2025, which may indicate seasonal patterns. Check whether this dip repeats annually — if so, plan your inventory and listing renewals to go live before the next peak.

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