Keyword Overview

pittsburgh steelers

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Monthly Search Volume

3,350,000

High volume

Competition

12,798

Medium competition

Cost Per Click

$0.68

Low ad competition

Keyword Difficulty

19/100

Easy

'pittsburgh steelers' Search Trend

MonthSearches
May 20251,830,000
June 20251,500,000
July 20251,500,000
August 20252,240,000
September 20255,000,000
October 20255,000,000
November 20256,120,000
December 20256,120,000
January 20266,120,000
February 20261,000,000
March 20261,500,000
April 20261,220,000

Search Volume by Country

3,350,000
USA 3,350,000
100%
OTHER 0
0%

Competition by Country

12,798
USA 10,862
85%
OTHER 1,936
15%

How to Rank for 'pittsburgh steelers' on Etsy

Target the Right Market

The market for 'pittsburgh steelers' is heavily concentrated in United States, which accounts for 100% of searches and 85% of competition. Sellers targeting this keyword should prioritize United States shoppers — think about shipping speed, regional holidays, and currency expectations in your pricing.

Ranking Difficulty

With a difficulty score of 19/100, 'pittsburgh steelers' is rated easy to rank for on Etsy. This is a rare combination — high demand with low difficulty. New listings can gain traction quickly here, so prioritize this keyword in your title and tags before competition catches up.

Optimization Tips

'pittsburgh steelers' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — like materials, style, or use case — so Etsy can match you with buyers who have clearer intent. Fill your remaining tags with related variations and synonyms — Etsy treats each tag as a separate ranking opportunity. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize Your Etsy Listings for 'pittsburgh steelers'

Frequently Asked Questions About 'pittsburgh steelers'

'pittsburgh steelers' receives 3,350,000 monthly searches globally. That's strong demand without overwhelming competition, which is an attractive combination for sellers. Most of this demand (100%) comes from United States.

There are 12,798 Etsy listings competing for 'pittsburgh steelers'. This level of competition is manageable. Focus on listing quality and complete tag coverage to differentiate from the existing sellers.

'pittsburgh steelers' has a keyword difficulty of 19/100 (easy). The low difficulty makes it accessible for shops of all sizes. Even without extensive reviews, you can rank well with a properly optimized listing.

United States generates 100% of searches for 'pittsburgh steelers'. Since United States dominates demand, optimizing for that market — with appropriate shipping options, sizing, and regional keywords — gives you the largest addressable audience.

Since 'pittsburgh steelers' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. Given the low difficulty, a complete listing with good photos and all 13 tags filled should be enough to reach the first page. Focus on getting your first few sales and reviews to lock in your position.

The cost per click for 'pittsburgh steelers' is $0.68. Lower ad spend doesn't necessarily mean low value. It can indicate a niche where buyers are fewer but more targeted, or a market where organic results capture most clicks.

Search volume dropped 33% between May 2025 and April 2026. Demand peaked around November 2025, which may indicate seasonal patterns. Check whether this dip repeats annually — if so, plan your inventory and listing renewals to go live before the next peak.

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