pilates
'pilates' is a highly searched keyword with 2,740,000 average monthly searches. It has moderate competition on Etsy with 49,147 listings targeting the keyword. Search demand held steady between June 2025 and May 2026 with no major seasonal swings. With a keyword difficulty of 32/100, 'pilates' is relatively easy to rank for because the 2,740,000 monthly searches far outweigh the competition. Products in this category typically sell between $2.70 and $203.50, with most priced around $23.49. The estimated cost per click for 'pilates' is $2.01 and the ad market has medium competition, meaning a moderate number of advertisers are using paid ads to target this keyword.
Monthly Search Volume
2,740,000
Competition
49,147
Cost Per Click
$2.01
Keyword Difficulty
32/100
Easy
'pilates' Search Trend
| Month | Searches |
|---|---|
| June 2025 | 2,740,000 |
| July 2025 | 2,740,000 |
| August 2025 | 2,740,000 |
| September 2025 | 3,350,000 |
| October 2025 | 3,350,000 |
| November 2025 | 2,740,000 |
| December 2025 | 2,240,000 |
| January 2026 | 3,350,000 |
| February 2026 | 3,350,000 |
| March 2026 | 2,740,000 |
| April 2026 | 2,740,000 |
| May 2026 | 2,740,000 |
How Much Does 'pilates' Cost on Etsy?
70 listings · USD
Search Volume by Country
2,740,000Competition by Country
49,147How to Rank for 'pilates' on Etsy
Target the Right Market
United States leads both search demand (25%) and competition (69%) for 'pilates', but neither is overwhelmingly dominant. European Union and other regions still contribute meaningful demand, so international sellers have room to compete across markets. With active demand in 4 tracked markets, this keyword has genuine international appeal.
Price Competitively
The price range for 'pilates' is unusually wide — from $2.70 up to $203.50. The median sits at $23.49, which is a better benchmark than the average since the spread is so large. The most populated bracket is Under $10 (27% of listings). This mid-range pricing supports both competitive and premium approaches. Differentiate with personalization options, gift packaging, or material quality rather than price alone.
Ranking Difficulty
With a difficulty score of 32/100, 'pilates' is rated easy to rank for on Etsy. The moderate difficulty combined with a CPC of $2.01 suggests this keyword attracts serious buyers. Invest in listing quality — the payoff per conversion justifies the effort.
Optimization Tips
'pilates' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — for example, pairing it with terms like 'yoga' narrows the match and helps Etsy show your listing to the right buyers. Fill your remaining tags with related variations and synonyms — Etsy treats each tag as a separate ranking opportunity. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.
Optimize Your Etsy Listings for 'pilates'
Generate Tags
Find the best tags to pair with 'pilates' based on real Etsy search data
Generate Titles
Build a click-worthy listing title that includes 'pilates' in the right position
Listing Studio
Create a complete, optimized Etsy listing around 'pilates' from scratch
Video Generator
Turn your 'pilates' product photos into a listing video
Top Etsy Listings for 'pilates'
sample of 12 results
Custom Yoga Pilates Socks with your name,text,logo, Personalised Women’s Socks，Non Slip Trainer socks, personalized Socks for Yoga lovers
JanFebStudio
Feet in Straps - Pilates Tank Top, Pilates Tank, Pilates Shirt, Pilates Top, Pilates Gift, Pilates Gifts, Pilates T-Shirt, Pilates
WichitaClothing
Custom Mirror Vinyl Sticker – Personalised Mirror Decal | Business Branding | Event Signage | Self-Care Decor | Pilates
9SevenDesigns
Watercolor pilates clipart png bundle, pink pilates, fitness clipart, gym girl clipart, cute pilates lover, commercial use, scrapbooking
HexedHues
I Can't I have Pilates Sticker
AnnaSofiaCo
Under The Sea Cork Yoga Mat: Eco-Friendly Pilates Fitness Mat
UpwardSalute
Pilates Birthday Card (ww555) Funny Birthday Card - Funny Fitness Card - Pilates Card - Gin and Tonic - Gin Lover Card - Card for her
DandelionStationery
Handmade Cotton Yoga Mat Strap: Exercise Pilates Carrier, Blanket Carrier
TheHandmadeSkirtCo
Tiny Stickers | Reformer Pilates Sticker Sheet | transparent matte stickers for hobonichi planner, fitness journal, minimalist calendar
SleepyFawnStudio
88 Pilates Wording Planner Stickers, Tiny Pilates Planner Stickers, Workout Planner Stickers, Exercise Bujo Pilates Stickers. F-133
TinyKatePlans
Organic cotton bodysuit for yoga, fitness, pilates, aerial gymnastics, Braided Catsuit for Women, gifts for women Premium quality
MyBodyWear
Pilates Instructor Gift: Aromatherapy Essential Oil Candle
InessenceCandles
Frequently Asked Questions About 'pilates'
'pilates' receives 2,740,000 monthly searches globally. That's strong demand without overwhelming competition, which is an attractive combination for sellers.
There are 49,147 Etsy listings competing for 'pilates'. This level of competition is manageable. Focus on listing quality and complete tag coverage to differentiate from the existing sellers.
'pilates' has a keyword difficulty of 32/100 (easy). The low difficulty makes it accessible for shops of all sizes. Even without extensive reviews, you can rank well with a properly optimized listing.
Prices for 'pilates' products range from $2.70 to $203.50. The median is $23.49 and the average is $36.25. The gap between average and median tells you there are outliers pulling the average up — the median is a more reliable benchmark for what most buyers actually pay.
United States generates 25% of searches for 'pilates'. European Union and United Kingdom also show meaningful demand.
Since 'pilates' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. Fill all 13 tags with distinct keyword variations — don't repeat words already in your title. Complete every listing attribute Etsy offers, add high-quality photos, and include a video if you can. Good supporting tags to use alongside 'pilates' include 'yoga' and 'pilates gift'.
The cost per click for 'pilates' is $2.01. Moderate ad competition suggests solid commercial potential without the intense bidding wars of broader keywords.
Search volume held steady between June 2025 and May 2026. Consistent demand makes this keyword predictable to plan around. You can stock inventory and schedule listing renewals without worrying about sudden traffic swings. Search interest was highest around September 2025.
Keywords Related to 'pilates'
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