picture frame mats
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Monthly search volume
12,100
Competition
8,110
Cost per click
$1.11
Keyword difficulty
28/100
Easy
'picture frame mats' search trend
Monthly searches
| Month | Searches |
|---|---|
| September 2025 | 12,100 |
| October 2025 | 12,100 |
| November 2025 | 14,800 |
| December 2025 | 14,800 |
| January 2026 | 14,800 |
| February 2026 | 12,100 |
| March 2026 | 14,800 |
| April 2026 | 12,100 |
| May 2026 | 12,100 |
| June 2026 | 12,100 |
| July 2026 | 12,100 |
| August 2026 | 14,800 |
Search volume by country
12,100Competition by country
8,110How to rank for 'picture frame mats' on Etsy
Target the right market
The market for 'picture frame mats' is heavily concentrated in United States, which accounts for 82% of searches and 92% of competition. Sellers targeting this keyword should prioritize United States shoppers — think about shipping speed, regional holidays, and currency expectations in your pricing.
Ranking difficulty
With a difficulty score of 28/100, 'picture frame mats' is rated easy to rank for on Etsy. This is a rare combination — high demand with low difficulty. New listings can gain traction quickly here, so prioritize this keyword in your title and tags before competition catches up.
Optimization tips
At 3 words, 'picture frame mats' is specific enough to signal clear intent. Place the full phrase within the first 40 characters of your title, where Etsy's algorithm gives the most weight. Fill your remaining tags with related variations and synonyms — Etsy treats each tag as a separate ranking opportunity. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.
Optimize your Etsy listings for 'picture frame mats'
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Open toolFrequently asked questions about 'picture frame mats'
How much search demand does 'picture frame mats' get?
'picture frame mats' receives 12,100 monthly searches globally. That's strong demand without overwhelming competition, which is an attractive combination for sellers. Most of this demand (82%) comes from United States.
How saturated is the market for 'picture frame mats'?
There are 7,372 Etsy listings competing for 'picture frame mats'. This level of competition is manageable. Focus on listing quality and complete tag coverage to differentiate from the existing sellers.
Is 'picture frame mats' worth targeting for my Etsy shop?
'picture frame mats' has a keyword difficulty of 28/100 (easy). The low difficulty makes it accessible for shops of all sizes. Even without extensive reviews, you can rank well with a properly optimized listing.
Which countries have the most demand for 'picture frame mats'?
United States generates 82% of searches for 'picture frame mats'. Since United States dominates demand, optimizing for that market — with appropriate shipping options, sizing, and regional keywords — gives you the largest addressable audience.
How do I get my listing to rank for 'picture frame mats'?
Place 'picture frame mats' within the first 40 characters of your title — this is the window Etsy's algorithm weighs most heavily. Given the low difficulty, a complete listing with good photos and all 13 tags filled should be enough to reach the first page. Focus on getting your first few sales and reviews to lock in your position.
How commercially valuable is 'picture frame mats'?
The cost per click for 'picture frame mats' is $1.11. Advertisers are bidding aggressively on this term, which means the shoppers it attracts tend to be ready to purchase. For organic sellers, this is a signal that ranking well will drive actual sales, not just window shopping.
Is 'picture frame mats' seasonal or trending?
Search volume rose 22% between September 2025 and August 2026. A 22% increase on an already high-volume keyword signals growing opportunity — but expect more sellers to notice. Getting established now gives you a head start before competition catches up. Search interest was highest around November 2025.
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