Keyword Overview Updated Jul 04, 2026

pet food

'pet food' is a highly searched keyword with 90,500 average monthly searches. It has heavy competition on Etsy with 71,644 listings targeting the keyword. Search demand held steady between July 2025 and June 2026 with no major seasonal swings. With a keyword difficulty of 40/100, ranking for 'pet food' is achievable but competitive — competition and search volume are relatively balanced. Pairing it with long-tail variations will improve your chances. Products in this category typically sell between $1 and $194.99, with most priced around $30. The estimated cost per click for 'pet food' is $5.74 and the ad market has high competition, meaning many advertisers are bidding on this keyword with paid ads.

Monthly Search Volume

90,500

High volume

Competition

71,644

High competition

Cost Per Click

$5.74

High ad competition

Keyword Difficulty

40/100

Moderate

'pet food' Search Trend

MonthSearches
July 202590,500
August 2025110,000
September 202590,500
October 2025110,000
November 202574,000
December 202590,500
January 202674,000
February 202674,000
March 202690,500
April 202674,000
May 2026110,000
June 202690,500

How Much Does 'pet food' Cost on Etsy?

Under $10 14%
$10 – $25 22%
$25 – $50 52%
$50 – $100 10%
$100+ 1%

77 listings · USD

Search Volume by Country

90,500
USA 27,100
30%
OTHER 63,400
70%

Competition by Country

71,644
USA 49,305
69%
UK 12,033
17%
AUS 1,302
2%
OTHER 9,004
13%

How to Rank for 'pet food' on Etsy

Target the Right Market

United States leads both search demand (30%) and competition (69%) for 'pet food', but neither is overwhelmingly dominant.

Price Competitively

The price range for 'pet food' is unusually wide — from $1 up to $194.99. The median sits at $30, which is a better benchmark than the average since the spread is so large. The $25 – $50 range dominates at 52% of listings — pricing outside this band means either competing on value or justifying a premium. This mid-range pricing supports both competitive and premium approaches. Differentiate with personalization options, gift packaging, or material quality rather than price alone.

Ranking Difficulty

With a difficulty score of 40/100, 'pet food' is rated moderate to rank for on Etsy. The moderate difficulty combined with a CPC of $5.74 suggests this keyword attracts serious buyers. Invest in listing quality — the payoff per conversion justifies the effort.

Optimization Tips

'pet food' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — for example, pairing it with terms like 'pet food mat' narrows the match and helps Etsy show your listing to the right buyers. In a competitive space like this, your remaining tags should cover synonyms, related materials, and use cases. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize Your Etsy Listings for 'pet food'

Top Etsy Listings for 'pet food'

sample of 12 results

Frequently Asked Questions About 'pet food'

'pet food' receives 90,500 monthly searches globally. That's substantial demand, but with 71,644 competing listings, you're entering an active market. The volume validates that buyers are searching — the challenge is visibility.

There are 71,644 Etsy listings competing for 'pet food'. Competition is high, but the difficulty score suggests the market isn't as locked down as it might seem. A well-optimized listing with strong photos and competitive pricing can still break through.

'pet food' has a keyword difficulty of 40/100 (moderate). Moderate difficulty means this keyword is accessible but not easy. Sellers with complete, well-photographed listings and consistent sales activity will have the best shot at ranking on the first page.

Prices for 'pet food' products range from $1 to $194.99. The median is $30 and the average is $33.43. 52% of listings fall in the $25 – $50 range, which is where most buyer expectations are set. In a competitive market like this, pricing at or slightly below the median can help you gain initial sales and reviews.

United States generates 30% of searches for 'pet food'.

Since 'pet food' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. With high competition, listing quality is the differentiator. Listings with more photos, a video, complete attributes, and active sales history rank higher. Your first photo is especially critical — it determines click-through rate, which Etsy uses as a ranking signal. Good supporting tags to use alongside 'pet food' include 'pet food mat' and 'pet feeding mat'.

The cost per click for 'pet food' is $5.74. Advertisers are bidding aggressively on this term, which means the shoppers it attracts tend to be ready to purchase. For organic sellers, this is a signal that ranking well will drive actual sales, not just window shopping.

Search volume held steady between July 2025 and June 2026. Consistent demand makes this keyword predictable to plan around. You can stock inventory and schedule listing renewals without worrying about sudden traffic swings. Search interest was highest around August 2025.

Keywords Related to 'pet food'

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