personalised mugs
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Monthly search volume
40,500
Competition
631,567
Cost per click
$1.25
Keyword difficulty
56/100
Moderate
'personalised mugs' search trend
Monthly searches
| Month | Searches |
|---|---|
| October 2025 | 33,100 |
| November 2025 | 74,000 |
| December 2025 | 110,000 |
| January 2026 | 27,100 |
| February 2026 | 27,100 |
| March 2026 | 33,100 |
| April 2026 | 22,200 |
| May 2026 | 27,100 |
| June 2026 | 33,100 |
| July 2026 | 22,200 |
| August 2026 | 27,100 |
| September 2026 | 27,100 |
Search volume by country
40,500Competition by country
631,567How to rank for 'personalised mugs' on Etsy
Target the right market
Search demand for 'personalised mugs' is strongest in United Kingdom (67%), but most competing listings come from sellers in United States (65%). This gap suggests United Kingdom buyers may be underserved — fewer sellers are specifically targeting them despite the demand.
Ranking difficulty
With a difficulty score of 56/100, 'personalised mugs' is rated moderate to rank for on Etsy. The moderate difficulty combined with a CPC of $1.25 suggests this keyword attracts serious buyers. Invest in listing quality — the payoff per conversion justifies the effort.
Optimization tips
'personalised mugs' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — like materials, style, or use case — so Etsy can match you with buyers who have clearer intent. In a competitive space like this, your remaining tags should cover synonyms, related materials, and use cases. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.
Optimize your Etsy listings for 'personalised mugs'
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Open toolFrequently asked questions about 'personalised mugs'
How much search demand does 'personalised mugs' get?
'personalised mugs' receives 40,500 monthly searches globally. That's substantial demand, but with 631,567 competing listings, you're entering an active market. The volume validates that buyers are searching — the challenge is visibility. Most of this demand (67%) comes from United Kingdom.
How saturated is the market for 'personalised mugs'?
There are 631,567 Etsy listings competing for 'personalised mugs'. Competition is high, but the difficulty score suggests the market isn't as locked down as it might seem. A well-optimized listing with strong photos and competitive pricing can still break through. Most competition comes from United States sellers (65%), while demand is strongest in United Kingdom — a gap worth exploiting.
Is 'personalised mugs' worth targeting for my Etsy shop?
'personalised mugs' has a keyword difficulty of 56/100 (moderate). Moderate difficulty means this keyword is accessible but not easy. Sellers with complete, well-photographed listings and consistent sales activity will have the best shot at ranking on the first page.
Which countries have the most demand for 'personalised mugs'?
United Kingdom generates 67% of searches for 'personalised mugs'. Australia and United States also show meaningful demand. Competition is centered in United States instead, which means United Kingdom buyers have fewer options tailored to them — an opening for sellers who can cater to that market.
How do I get my listing to rank for 'personalised mugs'?
Since 'personalised mugs' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. With high competition, listing quality is the differentiator. Listings with more photos, a video, complete attributes, and active sales history rank higher. Your first photo is especially critical — it determines click-through rate, which Etsy uses as a ranking signal.
How commercially valuable is 'personalised mugs'?
The cost per click for 'personalised mugs' is $1.25. Advertisers are bidding aggressively on this term, which means the shoppers it attracts tend to be ready to purchase. For organic sellers, this is a signal that ranking well will drive actual sales, not just window shopping.
Is 'personalised mugs' seasonal or trending?
Search volume dropped 18% between October 2025 and September 2026. Demand peaked around December 2025, which may indicate seasonal patterns. Check whether this dip repeats annually — if so, plan your inventory and listing renewals to go live before the next peak.
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