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Keyword overview

personalised gift card

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Monthly search volume

720

Medium volume

Competition

505,759

High competition

Cost per click

$1.25

High ad competition

Keyword difficulty

72/100

Hard

'personalised gift card' search trend

Monthly searches

MonthSearches
September 20251,300
October 2025880
November 20251,000
December 20251,300
January 2026590
February 2026590
March 2026590
April 2026480
May 2026480
June 2026480
July 2026480
August 2026480

Search volume by country

720
USA 50
7%
OTHER 670
93%

Competition by country

505,759
USA 232,697
46%
UK 193,576
38%
OTHER 79,486
16%

How to rank for 'personalised gift card' on Etsy

Target the right market

United States leads both search demand (7%) and competition (46%) for 'personalised gift card', but neither is overwhelmingly dominant.

Ranking difficulty

With a difficulty score of 72/100, 'personalised gift card' is rated hard to rank for on Etsy. Competition is disproportionately high relative to search volume. Rather than targeting this keyword head-on, use it as a secondary tag and focus your title on more specific variations where you can rank higher.

Optimization tips

At 3 words, 'personalised gift card' is specific enough to signal clear intent. Place the full phrase within the first 40 characters of your title, where Etsy's algorithm gives the most weight. In a competitive space like this, your remaining tags should cover synonyms, related materials, and use cases. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize your Etsy listings for 'personalised gift card'

Frequently asked questions about 'personalised gift card'

How much search demand does 'personalised gift card' get?

'personalised gift card' receives 720 monthly searches globally. This level of demand can support steady sales for well-optimized listings, particularly if you combine this keyword with related long-tail variations.

How saturated is the market for 'personalised gift card'?

There are 505,759 Etsy listings competing for 'personalised gift card'. With a difficulty score of 72/100, this is a tough keyword to crack. Established sellers with review history and sales velocity dominate the first page. Newer shops should target related long-tail keywords first and build traction before competing here directly.

Is 'personalised gift card' worth targeting for my Etsy shop?

'personalised gift card' has a keyword difficulty of 72/100 (hard). This is a competitive keyword best suited for established shops with existing sales momentum. Newer sellers should consider using it as a secondary tag while focusing on less saturated alternatives.

Which countries have the most demand for 'personalised gift card'?

United States generates 7% of searches for 'personalised gift card'.

How do I get my listing to rank for 'personalised gift card'?

Place 'personalised gift card' within the first 40 characters of your title — this is the window Etsy's algorithm weighs most heavily. With high competition, listing quality is the differentiator. Listings with more photos, a video, complete attributes, and active sales history rank higher. Your first photo is especially critical — it determines click-through rate, which Etsy uses as a ranking signal.

How commercially valuable is 'personalised gift card'?

The cost per click for 'personalised gift card' is $1.25. Advertisers are bidding aggressively on this term, which means the shoppers it attracts tend to be ready to purchase. For organic sellers, this is a signal that ranking well will drive actual sales, not just window shopping.

Is 'personalised gift card' seasonal or trending?

Search volume dropped 63% between September 2025 and August 2026. Demand peaked around September 2025, which may indicate seasonal patterns. Check whether this dip repeats annually — if so, plan your inventory and listing renewals to go live before the next peak.

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