pendant necklace
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Monthly Search Volume
60,500
Competition
3,989,666
Cost Per Click
$1.11
Keyword Difficulty
57/100
Moderate
'pendant necklace' Search Trend
| Month | Searches |
|---|---|
| August 2025 | 60,500 |
| September 2025 | 60,500 |
| October 2025 | 49,500 |
| November 2025 | 60,500 |
| December 2025 | 74,000 |
| January 2026 | 49,500 |
| February 2026 | 49,500 |
| March 2026 | 49,500 |
| April 2026 | 49,500 |
| May 2026 | 49,500 |
| June 2026 | 49,500 |
| July 2026 | 49,500 |
How Much Does 'pendant necklace' Cost on Etsy?
77 listings · USD
Search Volume by Country
60,500Competition by Country
3,989,666How to Rank for 'pendant necklace' on Etsy
Target the Right Market
United States leads both search demand (37%) and competition (50%) for 'pendant necklace', but neither is overwhelmingly dominant. India and other regions still contribute meaningful demand, so international sellers have room to compete across markets. With active demand in 6 tracked markets, this keyword has genuine international appeal.
Price Competitively
The price range for 'pendant necklace' is unusually wide — from $4.49 up to $281.75. The median sits at $44, which is a better benchmark than the average since the spread is so large. The most populated bracket is $25 – $50 (38% of listings). This mid-range pricing supports both competitive and premium approaches. Differentiate with personalization options, gift packaging, or material quality rather than price alone.
Ranking Difficulty
With a difficulty score of 57/100, 'pendant necklace' is rated moderate to rank for on Etsy. The moderate difficulty combined with a CPC of $1.11 suggests this keyword attracts serious buyers. Invest in listing quality — the payoff per conversion justifies the effort.
Optimization Tips
'pendant necklace' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — for example, pairing it with terms like 'jewelry set' narrows the match and helps Etsy show your listing to the right buyers. In a competitive space like this, your remaining tags should cover synonyms, related materials, and use cases. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.
Optimize Your Etsy Listings for 'pendant necklace'
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Frequently Asked Questions About 'pendant necklace'
'pendant necklace' receives 60,500 monthly searches globally. That's substantial demand, but with 3,989,666 competing listings, you're entering an active market. The volume validates that buyers are searching — the challenge is visibility.
There are 3,989,666 Etsy listings competing for 'pendant necklace'. Competition is high, but the difficulty score suggests the market isn't as locked down as it might seem. A well-optimized listing with strong photos and competitive pricing can still break through.
'pendant necklace' has a keyword difficulty of 57/100 (moderate). Moderate difficulty means this keyword is accessible but not easy. Sellers with complete, well-photographed listings and consistent sales activity will have the best shot at ranking on the first page.
Prices for 'pendant necklace' products range from $4.49 to $281.75. The median is $44 and the average is $52.13. 38% of listings fall in the $25 – $50 range, which is where most buyer expectations are set. In a competitive market like this, pricing at or slightly below the median can help you gain initial sales and reviews.
United States generates 37% of searches for 'pendant necklace'. India and United Kingdom also show meaningful demand.
Since 'pendant necklace' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. With high competition, listing quality is the differentiator. Listings with more photos, a video, complete attributes, and active sales history rank higher. Your first photo is especially critical — it determines click-through rate, which Etsy uses as a ranking signal. Good supporting tags to use alongside 'pendant necklace' include 'jewelry set' and 'gift for her'.
The cost per click for 'pendant necklace' is $1.11. High ad competition combined with a median product price of $44 indicates strong buying intent — advertisers are spending because shoppers convert. Organic rankings for this keyword are especially valuable.
Search volume dropped 18% between August 2025 and July 2026. Demand peaked around December 2025, which may indicate seasonal patterns. Check whether this dip repeats annually — if so, plan your inventory and listing renewals to go live before the next peak.
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