Keyword Overview

patio umbrella

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Monthly Search Volume

90,500

High volume

Competition

2,419

Low competition

Cost Per Click

$1.44

High ad competition

Keyword Difficulty

13/100

Easy

'patio umbrella' Search Trend

MonthSearches
June 2025246,000
July 2025201,000
August 2025110,000
September 202560,500
October 202540,500
November 202527,100
December 202522,200
January 202622,200
February 202627,100
March 202690,500
April 2026110,000
May 2026201,000

Search Volume by Country

90,500
OTHER 90,500
100%

Competition by Country

2,419
OTHER 2,419
100%

How to Rank for 'patio umbrella' on Etsy

Target the Right Market

The market for 'patio umbrella' is heavily concentrated in Others, which accounts for 100% of searches and 100% of competition. Sellers targeting this keyword should prioritize Others shoppers — think about shipping speed, regional holidays, and currency expectations in your pricing.

Ranking Difficulty

With a difficulty score of 13/100, 'patio umbrella' is rated easy to rank for on Etsy. This is a rare combination — high demand with low difficulty. New listings can gain traction quickly here, so prioritize this keyword in your title and tags before competition catches up.

Optimization Tips

'patio umbrella' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — like materials, style, or use case — so Etsy can match you with buyers who have clearer intent. Fill your remaining tags with related variations and synonyms — Etsy treats each tag as a separate ranking opportunity. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize Your Etsy Listings for 'patio umbrella'

Frequently Asked Questions About 'patio umbrella'

'patio umbrella' receives 90,500 monthly searches globally. That's strong demand without overwhelming competition, which is an attractive combination for sellers. Most of this demand (100%) comes from Others.

There are 2,419 Etsy listings competing for 'patio umbrella'. Relative to the search demand, that's low saturation. Well-optimized listings can rank on the first page without needing an extensive sales history — this is the kind of keyword where newer shops can gain a foothold.

'patio umbrella' has a keyword difficulty of 13/100 (easy). The low difficulty makes it accessible for shops of all sizes. Even without extensive reviews, you can rank well with a properly optimized listing.

Others generates 100% of searches for 'patio umbrella'. Since Others dominates demand, optimizing for that market — with appropriate shipping options, sizing, and regional keywords — gives you the largest addressable audience.

Since 'patio umbrella' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. Given the low difficulty, a complete listing with good photos and all 13 tags filled should be enough to reach the first page. Focus on getting your first few sales and reviews to lock in your position.

The cost per click for 'patio umbrella' is $1.44. Advertisers are bidding aggressively on this term, which means the shoppers it attracts tend to be ready to purchase. For organic sellers, this is a signal that ranking well will drive actual sales, not just window shopping.

Search volume dropped 18% between June 2025 and May 2026. Demand peaked around June 2025, which may indicate seasonal patterns. Check whether this dip repeats annually — if so, plan your inventory and listing renewals to go live before the next peak.

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