paranormal
'paranormal' is a highly searched keyword with 110,000 average monthly searches. It has moderate competition on Etsy with 31,054 listings targeting the keyword. In the past year, search interest peaked in October 2025 — timing your listings around that window can give you an edge. With a keyword difficulty of 31/100, 'paranormal' is relatively easy to rank for because the 110,000 monthly searches far outweigh the competition. Products in this category typically sell between $1 and $1749, with most priced around $20.47. The estimated cost per click for 'paranormal' is $1.07 and the ad market has low competition, meaning not many advertisers are using paid ads to target this keyword.
Monthly Search Volume
110,000
Competition
31,054
Cost Per Click
$1.07
Keyword Difficulty
31/100
Easy
'paranormal' Search Trend
| Month | Searches |
|---|---|
| August 2025 | 110,000 |
| September 2025 | 110,000 |
| October 2025 | 165,000 |
| November 2025 | 110,000 |
| December 2025 | 110,000 |
| January 2026 | 135,000 |
| February 2026 | 110,000 |
| March 2026 | 110,000 |
| April 2026 | 110,000 |
| May 2026 | 110,000 |
| June 2026 | 110,000 |
| July 2026 | 110,000 |
How Much Does 'paranormal' Cost on Etsy?
78 listings · USD
Search Volume by Country
110,000Competition by Country
31,054How to Rank for 'paranormal' on Etsy
Target the Right Market
United States leads both search demand (25%) and competition (78%) for 'paranormal', but neither is overwhelmingly dominant. European Union and other regions still contribute meaningful demand, so international sellers have room to compete across markets. With active demand in 6 tracked markets, this keyword has genuine international appeal.
Price Competitively
The price range for 'paranormal' is unusually wide — from $1 up to $1749. The median sits at $20.47, which is a better benchmark than the average since the spread is so large. The most populated bracket is $10 – $25 (37% of listings). This mid-range pricing supports both competitive and premium approaches. Differentiate with personalization options, gift packaging, or material quality rather than price alone.
Ranking Difficulty
With a difficulty score of 31/100, 'paranormal' is rated easy to rank for on Etsy. The moderate difficulty combined with a CPC of $1.07 suggests this keyword attracts serious buyers. Invest in listing quality — the payoff per conversion justifies the effort.
Optimization Tips
'paranormal' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — for example, pairing it with terms like 'ghost hunting' narrows the match and helps Etsy show your listing to the right buyers. Fill your remaining tags with related variations and synonyms — Etsy treats each tag as a separate ranking opportunity. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.
Optimize Your Etsy Listings for 'paranormal'
Generate Tags
Find the best tags to pair with 'paranormal' based on real Etsy search data
Generate Titles
Build a click-worthy listing title that includes 'paranormal' in the right position
Listing Studio
Create a complete, optimized Etsy listing around 'paranormal' from scratch
Video Generator
Turn your 'paranormal' product photos into a listing video
Top Etsy Listings for 'paranormal'
sample of 12 results
REM Device Pod: Spirit Communication for Paranormal Investigation
StefisCreations
Small mirror necklace Paranormal protection necklace Gothic choker Handmade jewelry Stained glass Celestial necklace Small mirror pendant
HelenkaBeeJewelry
Paranormal Music box, ghost hunting device - Black (FULLY RECHARGEABLE)
KJKProducts
100 Rare Old Books on Paranormal And Occult Ghosts Witchcraft UFOs Aliens Spirits Vampires Hauntings Collection | Size 1.0 GB
TheDigitalLibraryLtd
SPIRIT BOX! SpiritChat Mini+ ghost box paranormal communication ITC device for investigations alternative to / like Ovilus Alice (red)
GECParatech
Exploring the Fourth Dimension: Secrets of the Paranormal-Vintage book-Ask to bundle books for refund on overages
MidnightMagickMarket
Green Alien Head Patch/Iron On Patch/Paranormal Badge/XFiles UFO Lore/Government Secrets & Cover-Ups/Sew-On Applique for Clothing, Vest Hats
HungryBearDesigns
Ghost Hunting Yes/No iR Motion Activated Paranormal Investigation Device
GhostronixParanormal
SPIRIT BOX! SpiritChat Mini+ ghost box paranormal communication ITC device for investigations alternative to / like Ovilus Alice Burnt Titan
GECParatech
Red Lens Paranormal Investigation Goggles: Ghost Hunting Equipment
GhostGearStore
Fan-Made Tarot Cards Inspired by Paranormal Game | Collectible Deck (packaging and instructions)
JulyPrintCreations
Nessie Patch/Iron-On Patch/Paranormal Badge/Cryptid Myths & Legends/Sew-On Applique for Clothing Vest/Jacket Hats Backpack Gear
FamilyAdventuresUS
Frequently Asked Questions About 'paranormal'
'paranormal' receives 110,000 monthly searches globally. That's strong demand without overwhelming competition, which is an attractive combination for sellers.
There are 31,054 Etsy listings competing for 'paranormal'. This level of competition is manageable. Focus on listing quality and complete tag coverage to differentiate from the existing sellers.
'paranormal' has a keyword difficulty of 31/100 (easy). The low difficulty makes it accessible for shops of all sizes. Even without extensive reviews, you can rank well with a properly optimized listing.
Prices for 'paranormal' products range from $1 to $1749. The median is $20.47 and the average is $51.77. The gap between average and median tells you there are outliers pulling the average up — the median is a more reliable benchmark for what most buyers actually pay. 37% of listings fall in the $10 – $25 range, which is where most buyer expectations are set.
United States generates 25% of searches for 'paranormal'. European Union and India also show meaningful demand.
Since 'paranormal' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. Fill all 13 tags with distinct keyword variations — don't repeat words already in your title. Complete every listing attribute Etsy offers, add high-quality photos, and include a video if you can. Good supporting tags to use alongside 'paranormal' include 'ghost hunting' and 'ghost'.
The cost per click for 'paranormal' is $1.07. Lower ad spend doesn't necessarily mean low value. It can indicate a niche where buyers are fewer but more targeted, or a market where organic results capture most clicks.
Search volume held steady between August 2025 and July 2026. Consistent demand makes this keyword predictable to plan around. You can stock inventory and schedule listing renewals without worrying about sudden traffic swings. Search interest was highest around October 2025.
Keywords Related to 'paranormal'
Tags
Materials
Ready to stand out?
Join 500,000+ Etsy sellers growing with RankHero.
Start FreeNo credit card required