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Keyword overview Updated Sep 26, 2026

paint swatch

'paint swatch' is a highly searched keyword with 9,900 average monthly searches. It has relatively low competition on Etsy with only 4,827 listings targeting the keyword. Search demand held steady between October 2025 and September 2026 with no major seasonal swings. With a keyword difficulty of 28/100, 'paint swatch' is relatively easy to rank for because search volume is high while competition is low. Products in this category typically sell between $1.41 and $99, with most priced around $4.45. The estimated cost per click for 'paint swatch' is $1.98 and the ad market has medium competition, meaning a moderate number of advertisers are using paid ads to target this keyword.

Monthly search volume

9,900

High volume

Competition

4,827

Low competition

Cost per click

$1.98

Medium ad competition

Keyword difficulty

28/100

Easy

'paint swatch' search trend

Monthly searches

MonthSearches
October 20259,900
November 20259,900
December 20258,100
January 20269,900
February 20269,900
March 20269,900
April 20269,900
May 20269,900
June 20268,100
July 20268,100
August 20269,900
September 20269,900

How much does 'paint swatch' cost on Etsy?

Under $10 86%
$10 – $25 6%
$25 – $50 7%
$50 – $100 1%
$100+ 0%

72 listings · USD

Search volume by country

9,900
USA 6,600
67%
OTHER 3,300
33%

Competition by country

4,827
USA 2,972
62%
OTHER 1,855
38%

How to rank for 'paint swatch' on Etsy

Target the right market

The market for 'paint swatch' is heavily concentrated in United States, which accounts for 67% of searches and 62% of competition. Sellers targeting this keyword should prioritize United States shoppers — think about shipping speed, regional holidays, and currency expectations in your pricing.

Price competitively

The price range for 'paint swatch' is unusually wide — from $1.41 up to $99. The median sits at $4.45, which is a better benchmark than the average since the spread is so large. The Under $10 range dominates at 86% of listings — pricing outside this band means either competing on value or justifying a premium. At this price point, volume drives revenue. Competitive pricing combined with strong listing photos helps convert browsers into buyers quickly.

Ranking difficulty

With a difficulty score of 28/100, 'paint swatch' is rated easy to rank for on Etsy. This is a rare combination — high demand with low difficulty. New listings can gain traction quickly here, so prioritize this keyword in your title and tags before competition catches up.

Optimization tips

'paint swatch' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — for example, pairing it with terms like 'paint swatches' narrows the match and helps Etsy show your listing to the right buyers. Fill your remaining tags with related variations and synonyms — Etsy treats each tag as a separate ranking opportunity. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize your Etsy listings for 'paint swatch'

Top Etsy listings for 'paint swatch'

Sample of 12 results

Frequently asked questions about 'paint swatch'

How much search demand does 'paint swatch' get?

'paint swatch' receives 9,900 monthly searches globally. That's strong demand without overwhelming competition, which is an attractive combination for sellers. Most of this demand (67%) comes from United States.

How saturated is the market for 'paint swatch'?

There are 4,827 Etsy listings competing for 'paint swatch'. Relative to the search demand, that's low saturation. Well-optimized listings can rank on the first page without needing an extensive sales history — this is the kind of keyword where newer shops can gain a foothold.

Is 'paint swatch' worth targeting for my Etsy shop?

'paint swatch' has a keyword difficulty of 28/100 (easy). The low difficulty makes it accessible for shops of all sizes. Even without extensive reviews, you can rank well with a properly optimized listing.

What should I charge for 'paint swatch' products?

Prices for 'paint swatch' products range from $1.41 to $99. The median is $4.45 and the average is $8.24. The gap between average and median tells you there are outliers pulling the average up — the median is a more reliable benchmark for what most buyers actually pay. 86% of listings fall in the Under $10 range, which is where most buyer expectations are set.

Which countries have the most demand for 'paint swatch'?

United States generates 67% of searches for 'paint swatch'. Since United States dominates demand, optimizing for that market — with appropriate shipping options, sizing, and regional keywords — gives you the largest addressable audience.

How do I get my listing to rank for 'paint swatch'?

Since 'paint swatch' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. Given the low difficulty, a complete listing with good photos and all 13 tags filled should be enough to reach the first page. Focus on getting your first few sales and reviews to lock in your position. Good supporting tags to use alongside 'paint swatch' include 'paint swatches' and 'junk journal kit'.

How commercially valuable is 'paint swatch'?

The cost per click for 'paint swatch' is $1.98. Moderate ad competition suggests solid commercial potential without the intense bidding wars of broader keywords.

Is 'paint swatch' seasonal or trending?

Search volume held steady between October 2025 and September 2026. Consistent demand makes this keyword predictable to plan around. You can stock inventory and schedule listing renewals without worrying about sudden traffic swings. Search interest was highest around October 2025.

Keywords related to 'paint swatch'

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