opal birthstone
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Monthly search volume
60,500
Competition
144,081
Cost per click
$1.21
Keyword difficulty
46/100
Moderate
'opal birthstone' search trend
Monthly searches
| Month | Searches |
|---|---|
| October 2025 | 110,000 |
| November 2025 | 60,500 |
| December 2025 | 90,500 |
| January 2026 | 74,000 |
| February 2026 | 60,500 |
| March 2026 | 33,100 |
| April 2026 | 33,100 |
| May 2026 | 49,500 |
| June 2026 | 49,500 |
| July 2026 | 74,000 |
| August 2026 | 49,500 |
| September 2026 | 33,100 |
Search volume by country
60,500Competition by country
144,081How to rank for 'opal birthstone' on Etsy
Target the right market
Search demand for 'opal birthstone' is strongest in United States (100%), but most competing listings come from sellers in India (41%). This gap suggests United States buyers may be underserved — fewer sellers are specifically targeting them despite the demand.
Ranking difficulty
With a difficulty score of 46/100, 'opal birthstone' is rated moderate to rank for on Etsy. The moderate difficulty combined with a CPC of $1.21 suggests this keyword attracts serious buyers. Invest in listing quality — the payoff per conversion justifies the effort.
Optimization tips
'opal birthstone' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — like materials, style, or use case — so Etsy can match you with buyers who have clearer intent. In a competitive space like this, your remaining tags should cover synonyms, related materials, and use cases. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.
Optimize your Etsy listings for 'opal birthstone'
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Open toolFrequently asked questions about 'opal birthstone'
How much search demand does 'opal birthstone' get?
'opal birthstone' receives 60,500 monthly searches globally. That's substantial demand, but with 144,081 competing listings, you're entering an active market. The volume validates that buyers are searching — the challenge is visibility. Most of this demand (100%) comes from United States.
How saturated is the market for 'opal birthstone'?
There are 144,081 Etsy listings competing for 'opal birthstone'. Competition is high, but the difficulty score suggests the market isn't as locked down as it might seem. A well-optimized listing with strong photos and competitive pricing can still break through. Most competition comes from India sellers (41%), while demand is strongest in United States — a gap worth exploiting.
Is 'opal birthstone' worth targeting for my Etsy shop?
'opal birthstone' has a keyword difficulty of 46/100 (moderate). Moderate difficulty means this keyword is accessible but not easy. Sellers with complete, well-photographed listings and consistent sales activity will have the best shot at ranking on the first page.
Which countries have the most demand for 'opal birthstone'?
United States generates 100% of searches for 'opal birthstone'. Competition is centered in India instead, which means United States buyers have fewer options tailored to them — an opening for sellers who can cater to that market.
How do I get my listing to rank for 'opal birthstone'?
Since 'opal birthstone' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. With high competition, listing quality is the differentiator. Listings with more photos, a video, complete attributes, and active sales history rank higher. Your first photo is especially critical — it determines click-through rate, which Etsy uses as a ranking signal.
How commercially valuable is 'opal birthstone'?
The cost per click for 'opal birthstone' is $1.21. Advertisers are bidding aggressively on this term, which means the shoppers it attracts tend to be ready to purchase. For organic sellers, this is a signal that ranking well will drive actual sales, not just window shopping.
Is 'opal birthstone' seasonal or trending?
Search volume dropped 70% between October 2025 and September 2026. Demand peaked around October 2025, which may indicate seasonal patterns. Check whether this dip repeats annually — if so, plan your inventory and listing renewals to go live before the next peak.
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