Keyword Overview

old postcard

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Monthly Search Volume

3,600

High volume

Competition

37,339

Medium competition

Cost Per Click

$0.49

High ad competition

Keyword Difficulty

43/100

Moderate

'old postcard' Search Trend

MonthSearches
March 20253,600
April 20252,900
May 20253,600
June 20252,900
July 20252,900
August 20252,900
September 20253,600
October 20253,600
November 20253,600
December 20252,900
January 20263,600
February 20262,900

Search Volume by Country

3,600
USA 1,300
36%
AUS --
--
CAN --
--
EU --
--
IND --
--
UK --
--
OTHER 2,300
64%

Competition by Country

37,339
USA 18,183
49%
AUS 298
1%
CAN --
--
EU --
--
IND --
--
UK --
--
OTHER 18,858
51%

How to Rank for 'old postcard' on Etsy

Target the Right Market

United States leads both search demand (36%) and competition (49%) for 'old postcard', but neither is overwhelmingly dominant.

Ranking Difficulty

With a difficulty score of 43/100, 'old postcard' is rated moderate to rank for on Etsy. This is a competitive-but-winnable space. Strong listing quality — clear photos, complete descriptions, and all tags filled — can push you onto the first page.

Optimization Tips

'old postcard' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — like materials, style, or use case — so Etsy can match you with buyers who have clearer intent. Fill your remaining tags with related variations and synonyms — Etsy treats each tag as a separate ranking opportunity. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize Your Etsy Listings for 'old postcard'

Frequently Asked Questions About 'old postcard'

'old postcard' receives 3,600 monthly searches globally. That's strong demand without overwhelming competition, which is an attractive combination for sellers.

There are 37,339 Etsy listings competing for 'old postcard'. This level of competition is manageable. Focus on listing quality and complete tag coverage to differentiate from the existing sellers.

'old postcard' has a keyword difficulty of 43/100 (moderate). Moderate difficulty means this keyword is accessible but not easy. Sellers with complete, well-photographed listings and consistent sales activity will have the best shot at ranking on the first page.

United States generates 36% of searches for 'old postcard'.

Since 'old postcard' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. Fill all 13 tags with distinct keyword variations — don't repeat words already in your title. Complete every listing attribute Etsy offers, add high-quality photos, and include a video if you can.

The cost per click for 'old postcard' is $0.49. Advertisers are bidding aggressively on this term, which means the shoppers it attracts tend to be ready to purchase. For organic sellers, this is a signal that ranking well will drive actual sales, not just window shopping.

Search volume dropped 19% between March 2025 and February 2026. Demand peaked around March 2025, which may indicate seasonal patterns. Check whether this dip repeats annually — if so, plan your inventory and listing renewals to go live before the next peak.

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