not waterproof
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Monthly search volume
320
Competition
101,031,762
Cost per click
—
Keyword difficulty
78/100
Hard
'not waterproof' search trend
Monthly searches
| Month | Searches |
|---|---|
| September 2025 | 170 |
| October 2025 | 210 |
| November 2025 | 210 |
| December 2025 | 210 |
| January 2026 | 210 |
| February 2026 | 170 |
| March 2026 | 210 |
| April 2026 | 210 |
| May 2026 | 260 |
| June 2026 | 390 |
| July 2026 | 590 |
| August 2026 | 720 |
Search volume by country
320Competition by country
101,031,762How to rank for 'not waterproof' on Etsy
Target the right market
The market for 'not waterproof' is heavily concentrated in United States, which accounts for 66% of searches and 85% of competition. Sellers targeting this keyword should prioritize United States shoppers — think about shipping speed, regional holidays, and currency expectations in your pricing.
Ranking difficulty
With a difficulty score of 78/100, 'not waterproof' is rated hard to rank for on Etsy. Competition is disproportionately high relative to search volume. Rather than targeting this keyword head-on, use it as a secondary tag and focus your title on more specific variations where you can rank higher.
Optimization tips
'not waterproof' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — like materials, style, or use case — so Etsy can match you with buyers who have clearer intent. In a competitive space like this, your remaining tags should cover synonyms, related materials, and use cases. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.
Optimize your Etsy listings for 'not waterproof'
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Open toolFrequently asked questions about 'not waterproof'
How much search demand does 'not waterproof' get?
'not waterproof' receives 320 monthly searches globally. This level of demand can support steady sales for well-optimized listings, particularly if you combine this keyword with related long-tail variations. Most of this demand (66%) comes from United States.
How saturated is the market for 'not waterproof'?
There are 555,713 Etsy listings competing for 'not waterproof'. With a difficulty score of 78/100, this is a tough keyword to crack. Established sellers with review history and sales velocity dominate the first page. Newer shops should target related long-tail keywords first and build traction before competing here directly.
Is 'not waterproof' worth targeting for my Etsy shop?
'not waterproof' has a keyword difficulty of 78/100 (hard). This is a competitive keyword best suited for established shops with existing sales momentum. Newer sellers should consider using it as a secondary tag while focusing on less saturated alternatives.
Which countries have the most demand for 'not waterproof'?
United States generates 66% of searches for 'not waterproof'. Since United States dominates demand, optimizing for that market — with appropriate shipping options, sizing, and regional keywords — gives you the largest addressable audience.
How do I get my listing to rank for 'not waterproof'?
Since 'not waterproof' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. With high competition, listing quality is the differentiator. Listings with more photos, a video, complete attributes, and active sales history rank higher. Your first photo is especially critical — it determines click-through rate, which Etsy uses as a ranking signal.
Is 'not waterproof' seasonal or trending?
Search volume rose 324% between September 2025 and August 2026. Growing search interest is a positive signal for sellers. Creating listings now lets you build sales history and reviews while competition is still catching up. Search interest was highest around August 2026.
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