non toxic makeup
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Monthly search volume
12,100
Competition
4,076
Cost per click
$2.02
Keyword difficulty
23/100
Easy
'non toxic makeup' search trend
Monthly searches
| Month | Searches |
|---|---|
| September 2025 | 8,100 |
| October 2025 | 8,100 |
| November 2025 | 12,100 |
| December 2025 | 12,100 |
| January 2026 | 12,100 |
| February 2026 | 18,100 |
| March 2026 | 22,200 |
| April 2026 | 22,200 |
| May 2026 | 8,100 |
| June 2026 | 6,600 |
| July 2026 | 9,900 |
| August 2026 | 6,600 |
Search volume by country
12,100Competition by country
4,076How to rank for 'non toxic makeup' on Etsy
Target the right market
Search demand for 'non toxic makeup' is strongest in United Kingdom (5%), but most competing listings come from sellers in United States (62%). This gap suggests United Kingdom buyers may be underserved — fewer sellers are specifically targeting them despite the demand.
Ranking difficulty
With a difficulty score of 23/100, 'non toxic makeup' is rated easy to rank for on Etsy. This is a rare combination — high demand with low difficulty. New listings can gain traction quickly here, so prioritize this keyword in your title and tags before competition catches up.
Optimization tips
At 3 words, 'non toxic makeup' is specific enough to signal clear intent. Place the full phrase within the first 40 characters of your title, where Etsy's algorithm gives the most weight. Fill your remaining tags with related variations and synonyms — Etsy treats each tag as a separate ranking opportunity. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.
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Open toolFrequently asked questions about 'non toxic makeup'
How much search demand does 'non toxic makeup' get?
'non toxic makeup' receives 12,100 monthly searches globally. That's strong demand without overwhelming competition, which is an attractive combination for sellers.
How saturated is the market for 'non toxic makeup'?
There are 4,076 Etsy listings competing for 'non toxic makeup'. Relative to the search demand, that's low saturation. Well-optimized listings can rank on the first page without needing an extensive sales history — this is the kind of keyword where newer shops can gain a foothold. Most competition comes from United States sellers (62%), while demand is strongest in United Kingdom — a gap worth exploiting.
Is 'non toxic makeup' worth targeting for my Etsy shop?
'non toxic makeup' has a keyword difficulty of 23/100 (easy). The low difficulty makes it accessible for shops of all sizes. Even without extensive reviews, you can rank well with a properly optimized listing.
Which countries have the most demand for 'non toxic makeup'?
United Kingdom generates 5% of searches for 'non toxic makeup'. Competition is centered in United States instead, which means United Kingdom buyers have fewer options tailored to them — an opening for sellers who can cater to that market.
How do I get my listing to rank for 'non toxic makeup'?
Place 'non toxic makeup' within the first 40 characters of your title — this is the window Etsy's algorithm weighs most heavily. Given the low difficulty, a complete listing with good photos and all 13 tags filled should be enough to reach the first page. Focus on getting your first few sales and reviews to lock in your position.
How commercially valuable is 'non toxic makeup'?
The cost per click for 'non toxic makeup' is $2.02. Advertisers are bidding aggressively on this term, which means the shoppers it attracts tend to be ready to purchase. For organic sellers, this is a signal that ranking well will drive actual sales, not just window shopping.
Is 'non toxic makeup' seasonal or trending?
Search volume dropped 19% between September 2025 and August 2026. Demand peaked around March 2026, which may indicate seasonal patterns. Check whether this dip repeats annually — if so, plan your inventory and listing renewals to go live before the next peak.
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