Keyword Overview

navy color

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Monthly Search Volume

110,000

High volume

Competition

29,879

Medium competition

Cost Per Click

$1.23

Low ad competition

Keyword Difficulty

30/100

Easy

'navy color' Search Trend

MonthSearches
May 202590,500
June 202590,500
July 202590,500
August 202590,500
September 202590,500
October 202590,500
November 2025110,000
December 2025110,000
January 2026110,000
February 2026110,000
March 2026135,000
April 2026165,000

Search Volume by Country

110,000
USA 27,100
25%
AUS --
--
CAN --
--
EU --
--
IND --
--
UK --
--
OTHER 82,900
75%

Competition by Country

29,879
USA 17,694
59%
AUS --
--
CAN --
--
EU --
--
IND --
--
UK --
--
OTHER 12,185
41%

How to Rank for 'navy color' on Etsy

Target the Right Market

United States leads both search demand (25%) and competition (59%) for 'navy color', but neither is overwhelmingly dominant.

Ranking Difficulty

With a difficulty score of 30/100, 'navy color' is rated easy to rank for on Etsy. The moderate difficulty combined with a CPC of $1.23 suggests this keyword attracts serious buyers. Invest in listing quality — the payoff per conversion justifies the effort.

Optimization Tips

'navy color' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — like materials, style, or use case — so Etsy can match you with buyers who have clearer intent. Fill your remaining tags with related variations and synonyms — Etsy treats each tag as a separate ranking opportunity. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize Your Etsy Listings for 'navy color'

Frequently Asked Questions About 'navy color'

'navy color' receives 110,000 monthly searches globally. That's strong demand without overwhelming competition, which is an attractive combination for sellers.

There are 29,879 Etsy listings competing for 'navy color'. This level of competition is manageable. Focus on listing quality and complete tag coverage to differentiate from the existing sellers.

'navy color' has a keyword difficulty of 30/100 (easy). The low difficulty makes it accessible for shops of all sizes. Even without extensive reviews, you can rank well with a properly optimized listing.

United States generates 25% of searches for 'navy color'.

Since 'navy color' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. Fill all 13 tags with distinct keyword variations — don't repeat words already in your title. Complete every listing attribute Etsy offers, add high-quality photos, and include a video if you can.

The cost per click for 'navy color' is $1.23. Lower ad spend doesn't necessarily mean low value. It can indicate a niche where buyers are fewer but more targeted, or a market where organic results capture most clicks.

Search volume rose 82% between May 2025 and April 2026. A 82% increase on an already high-volume keyword signals growing opportunity — but expect more sellers to notice. Getting established now gives you a head start before competition catches up. Search interest was highest around April 2026.

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