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Keyword overview

natural fragrances

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Monthly search volume

22,200

High volume

Competition

91,831

Medium competition

Cost per click

$1.37

High ad competition

Keyword difficulty

40/100

Moderate

'natural fragrances' search trend

Monthly searches

MonthSearches
October 202522,200
November 202522,200
December 202527,100
January 202622,200
February 202622,200
March 202627,100
April 202627,100
May 202622,200
June 202618,100
July 202618,100
August 202622,200
September 202618,100

Search volume by country

22,200
USA 6,600
30%
UK 1,600
7%
OTHER 14,000
63%

Competition by country

91,831
USA 74,791
81%
UK 17,040
19%
OTHER 0
0%

How to rank for 'natural fragrances' on Etsy

Target the right market

United States leads both search demand (30%) and competition (81%) for 'natural fragrances', but neither is overwhelmingly dominant.

Ranking difficulty

With a difficulty score of 40/100, 'natural fragrances' is rated moderate to rank for on Etsy. The moderate difficulty combined with a CPC of $1.37 suggests this keyword attracts serious buyers. Invest in listing quality — the payoff per conversion justifies the effort.

Optimization tips

'natural fragrances' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — like materials, style, or use case — so Etsy can match you with buyers who have clearer intent. Fill your remaining tags with related variations and synonyms — Etsy treats each tag as a separate ranking opportunity. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize your Etsy listings for 'natural fragrances'

Frequently asked questions about 'natural fragrances'

How much search demand does 'natural fragrances' get?

'natural fragrances' receives 22,200 monthly searches globally. That's strong demand without overwhelming competition, which is an attractive combination for sellers.

How saturated is the market for 'natural fragrances'?

There are 45,800 Etsy listings competing for 'natural fragrances'. This level of competition is manageable. Focus on listing quality and complete tag coverage to differentiate from the existing sellers.

Is 'natural fragrances' worth targeting for my Etsy shop?

'natural fragrances' has a keyword difficulty of 40/100 (moderate). Moderate difficulty means this keyword is accessible but not easy. Sellers with complete, well-photographed listings and consistent sales activity will have the best shot at ranking on the first page.

Which countries have the most demand for 'natural fragrances'?

United States generates 30% of searches for 'natural fragrances'.

How do I get my listing to rank for 'natural fragrances'?

Since 'natural fragrances' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. Fill all 13 tags with distinct keyword variations — don't repeat words already in your title. Complete every listing attribute Etsy offers, add high-quality photos, and include a video if you can.

How commercially valuable is 'natural fragrances'?

The cost per click for 'natural fragrances' is $1.37. Advertisers are bidding aggressively on this term, which means the shoppers it attracts tend to be ready to purchase. For organic sellers, this is a signal that ranking well will drive actual sales, not just window shopping.

Is 'natural fragrances' seasonal or trending?

Search volume dropped 18% between October 2025 and September 2026. Demand peaked around December 2025, which may indicate seasonal patterns. Check whether this dip repeats annually — if so, plan your inventory and listing renewals to go live before the next peak.

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